Pigeon Forge Mellow Mushroom features faster ordering option

 
June 19, 2013

Tourism-heavy Pigeon Forge, Tenn., will soon include a Mellow Mushroom as part of its Entertainment District. The brand will open in The Island at Pigeon Forge, next to the Great Smoky Mountain Wheel on June 21.

"Soon after purchasing the 300,000 square foot retail and entertainment center, we knew we wanted to bring Mellow Mushroom to the Island," said owner Bob McManus. "Working with the home office, we have created a new version of the traditional Mellow Mushroom concept, where we offer a curated selection of Mellow's most popular menu items with a unique combination of counter ordering and table service designed to allow guests a fast service time so they can get back to enjoying all the fun that the Island offers, while still delivering the same Mellow food quality and unique environment they have come to know."

The menu features a select variety of specialty pizzas, salads and slice combos. Options for vegetarians are available along with gluten-free selections.

This Mellow also includes an indoor/outdoor patio and bar with more than 40 premium draft and bottled beers. Guests can join the Mellow Mushroom Beer Club while earning members-only rewards along the way. The Island Mellow also features eight specialty 'Dude's Daiquiris' drinks as well as a handcrafted signature margarita in a souvenir margarita shaker.

Read more about franchising and growth.


Topics: Customer Service / Experience , Food & Beverage , Franchising & Growth


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