Pizza franchise offering gluten-free food and beer

March 4, 2007
FORT LAUDERDALE, Fla. — Organic pizza franchise, Pizza Fusion, has started to offer gluten-free pizza as an alternative for those allergic to gluten or following a gluten-free diet.  
Gluten is a protein found in grains such as wheat, barley, rye and oats. Individuals afflicted with celiac disease are allergic to gluten and typically experience chronic digestive reactions when ingesting gluten, according to officials from Pizza Fusion.
Approximately one in every 133 people in the United States suffers from celiac disease, they said.
All of Pizza Fusion's pizzas are available gluten-free, excluding pies with sausage and barbecue sauce. Pizza Fusion also serves gluten-free brownies and Redbridge, a new gluten-free beer brewed by Anheuser-Busch.
Pizza Fusion, founded in February 2006, offers an all-natural and organic menu including gourmet pizzas, sandwiches, wraps, salads, desserts, beers and wines.

Topics: Dough , Hot Products , Marketing , Operations Management

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