Pizza Hut celebrates $10 deal with Facebook contest

Jan. 4, 2012

Pizza Hut has brought back the $10 Any pizza deal. To celebrate, Pizza Hut has launched a new TV ad reminding consumers that they can get a pizza at any size, with any crust and toppings for $10.

Additionally, Pizza Hut has launched a "Top This!" contest via Facebook, urging customers to upload their own rendition of the song featured in the new commercial by Jan. 15.  

Pizza Hut will select six Top This! grand prize winners whose $10 Any Song videos may be featured in a national TV spot. The six grand prize winners also will receive free Pizza Hut pizza for a year (gift cards valued at $599). The first 1,000 entrants who are determined to have eligible $10 Any Song videos will receive one free Pizza Hut pizza (gift card valued at $10).

"The $10 Any deal is such an unbelievable value on the best tasting pizzas around, that it has our customers singing," said Kurt Kane, Pizza Hut CMO. "So, we're taking it a step further and asking our fans to 'top this' by sending us their own renditions of the song for the chance to be in our next ad."

Check out the new spot, developed by The Martin Agency, here.

The $10 deal is good for Pizza Hut's signature crusts, including Pan Pizza, Hand-Tossed Style Pizza and Thin 'N Crispy Pizza. For an additional charge, customers can enjoy Pizza Hut's Stuffed Crust Pizza. The Pizza Hut $10 offer is available for a limited time, and no coupon is required.

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Topics: Food & Beverage , Marketing / Branding / Promotion , Online / Mobile / Social , Pizza Hut

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