Pizza Hut Thailand has launched a new online ordering platform, developed by Tillster Inc. The rollout follows the June 2014 launch of Tillster's online ordering website for Pizza Hut Canada.
Earlier this year, Tillster was selected by Pizza Hut and KFC as the preferred partner for its global reference ordering applications, and will support regional franchisees with web applications that ensure a consistent user experience across various channels.
"We are thrilled to continue our partnership with Pizza Hut with the launch of the market-specific Thailand app to help reach customers in meaningful ways and further improve the company's bottom line," Tillster CEO Perse Faily said in a news release. "This launch enables them to showcase their unique menu elements, while staying true to the Pizza Hut brand. In addition, it is the first launch of the reference app with a character based language. We are excited to partner with Pizza Hut and help them stand out above the pack, maximizing its in-market performance."