Pizza Pizza launches new mobile app

April 3, 2011

Canadian pizza chain Pizza Pizza announced the launch of a mobile application for ordering and delivery. The app is currently available on devices using the Apple iOS mobile operating system.

Pizza Pizza customers can use the application to access the menu, see specials and promotional offers, or order a pizza with their choice of toppings. The application can be used for delivery or pick up and includes a variety of payment options.

"Convenience is one of the reasons people enjoy pizza," Pizza Pizza CEO Paul Goddard said. "We're very proud of our app's simplicity; it's unlike any other in our industry. This launch is an important part of our broader mobile strategy, which supports on many levels innovation, customer convenience and keeping up with mobile trends."

Headquartered in Toronto, Pizza Pizza is Canada's largest pizza chain with more than 600 locations nationwide.

Topics: Business Strategy and Profitability , Customer Service / Experience , Marketing / Branding / Promotion , Online / Mobile / Social

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