Rosa's Pizza signs co-branding deal with Dry Fried Wing Co.

Feb. 1, 2013

The Dry Fried Wing Company has announced the signing of license agreements for the immediate co-branding of Dry Fried Wings inside two Manhattan Rosa's Pizza locations, at 27th and 7th Avenues and 60th and Lexington Avenue.

The Dry Fried Wing Company is also introducing James Boyd as its new CEO today. During an event held at NASDAQ today, Boyd, the former COO of Popeyes and former president of Quizno's Canada, will discuss the company's rapidly expanding schedule of New York area openings as well as immediate growth plans nationwide.

Read more about co-branding initiatives.

Topics: Marketing / Branding / Promotion , Operations Management

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