Spanish menu, script launched on Domino's Web site

 
March 31, 2003

ANN ARBOR, Mich. -- Domino's Pizza's Web site now features a Spanish menu and ordering directions.

According to a release, depending on their preferred language, visitors to Dominos.com can order pizzas topped with green peppers or pimientos verdes.

"In response to the growing Hispanic population in the United States and around the world, we are thrilled to deliver our Web site content in Spanish to our customers," said Ken Calwell, executive vice president, Build the Brand.

Domino's is the only national pizza delivery company to offer the majority of its U.S. Web site in Spanish. Users wanting to view the site in Spanish simply click a button labeled "En Espanol" at the bottom, right hand corner of each page.


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