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CiCi's Pizza outlines numerous 2012 initiatives
Texas-based CiCi's Pizza has announced its 2012 growth plans to support its continuing 10-year "Build the Brand" initiative to add 500 new restaurants by 2020. Progress in 2011 included 22 new restaurant openings representing a nearly 25 percent …
Pizza segment readies for Super Bowl rush
	This Sunday, Feb. 5, marks the busiest day in the pizza business. And as the Super Bowl kicks off in Indianapolis, pizza companies have their teams ready for action. The National Restaurant Association estimates that 48 million Americans will order …
CiCi's Pizza crowns its 'Ultimate Pizza Artist'
Florinda Albarron of Tomball, Texas, has won the second annual CiCi's Pizza Throwdown, held in Frisco, Texas, earlier this week. Albarron, a Houston resident, will receive an all-inclusive trip for four to Universal Studios in Orlando, $2,500 in …
PizzaMarketplace.com's top stories of 2011
	The year in pizza featured big profits from big names, an acceleration of online and mobile ordering, ramped up growth, rising commodity prices, top-your-own models and continued product innovation. PizzaMarketplace.com takes a look at some of the …
CiCi's Pizza testing online ordering
CiCi's Pizza has partnered with ONOSYS, a Web-based ordering software company, to grow the chain's carryout business through online ordering. CiCi's will start testing the component in early 2012 in Orlando, Fla., Charlotte, N.C., Denver, Austin …
CiCi's Pizza upgrades site model as part of growth
CiCi's Pizza has partnered with Birchwood Resultants, a strategic site modeling company, to develop a new site model as part of the chain's "Build the Brand" growth strategy. CiCi's plans to add 500 restaurants in the next eight to 10 years …
CiCi's names Publicis as new AOR
CiCi's Pizza has awarded Publicis, Dallas, Snares its $26 million marketing account. According to AdAge, the business includes branding, creative, digital and media, and the new campaign is set to begin in 2012. CiCi's and longtime agency Deutsch …
CiCi's adds two directors to help growth strategy
CiCi's Pizza has named two new directors to help the company in its "Build the Brand" growth strategy. Clif Geisler, who brings purchasing and supply chain experience from Brinker International and Sonic, has been named as CiCi's first-ever director …
CiCi's franchisee's mobile loyalty program boosts sales
CiCi's Pizza of Tampa Bay, a franchisee with seven units in the Tampa, Fla., market, has leveraged Sundrop Mobile Loyalty to reverse a double-digit year-over-year negative sales comparison trend. Additionally, within the first five weeks of the …
Philly Cheesesteak pizza hits CiCi's buffet
CiCi's Pizza has debuted the newest pizza to its American Classics Line -- the Philly Cheesesteak Pizza made on traditional hand-stretched crust with Philly Cheese Sauce, grilled sliced beef and topped with red onion and green bell peppers. "We are …

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CiCi's Pizza outlines numerous 2012 initiatives