- WHITE PAPERS
Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.
Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.
Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.
#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.
Operators can now collect valuable information about their customers, find micro segments, create predictive analytics, and pass that value on.
Most Americans now own a smartphone and are using them to shop and eat out.
Top retail analyst Nikki Baird will explore rapidly advancing technology and consumer tolerance for being tracked.
The self-professed "mobile geek" co-founded Vibes before text messaging was even possible in the U.S.
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