- WHITE PAPERS
As consumer usage continues to shift to mobile, location-based advertising is becoming one of the fastest growing strategies for restaurants when it comes to digital advertising.
Three fast casual restaurant operators and other experts share their insights about the industry and how they've found success and value in it.
Entrepreneurs from Burgers n’ Fries Forever, Sweet Lorraine’s Fabulous Mac n’ Cheez and Pincho Factory pitched concepts to a panel of distinguished investors and consultants who provided professional advice.
Fast casual operators want to reward guests with more than food. There are new loyalty program trends to attract new customers, boost revenues and provide memorable experiences for guests.
Data is driving customer engagement, and there is a wealth of tools an enterprise can use to collect, assess and analyze data to enhance its interactive customer experience strategy.
Email is ubiquitous personally and professionally, which means email marketing is far from dead.
A family has just called and ordered two large, two-topping pizzas for dinner. Here are some tips to increase that order by upselling additional items ranging from extra cheese to dessert.
Tastes and trends in food change and evolve rapidly. What may have been an innovative concept last year may be exactly the wrong one now.
Consumers of all kinds have a nearly endless array of options from which to choose, whether they're purchasing furniture, cars, housewares, or any good or service. The same holds true for where they spend their money when dining out.
Surprising and delighting your customer base is key to keeping them as guests.
There has been a massive evolution in the use of technology within the past decade, the past five years — and even within just the last year. There are no signs of that evolution of technology use slowing, including in the fast casual restaurant industry.
Digital signage provider embed signage has launched its solution integration with mobile ordering application Flypay, the company announced.
Waitlist Me announced that it is rolling out a new approach to table management designed to help restaurant operators provide faster and better service to their customers.
LivingSocial has expanded its Restaurants Plus program to Washington D.C. The program, according to a company press release, introduces consumers to a variety of dining destinations and allows them to earn up to 25 percent cashback off their meals when they swipe with their registered cards.
Cicis is going "Beyond Pizza" with a refreshed brand identity. The chain unveiled its new branding along with its newly identified core brand positioning of "Feeding Individuality.'
Restaurant point-of-sale developer SpeedLine Solutions announced a new payment and guest-rewards integration with Mercury StoreCard.
The two-day event aims to help B2C brands prepare for the next generation of computing technology, which promises to deliver the capability to engage and understand customers on a one-to-one basis, according to an announcement from the association.
Union Square Hospitality Group announced today that starting in November, it will eliminate tipping at all of its13 full-service venues, while also increasing menu item prices
Log in to Pizzamarketplace.com at 2 p.m. EDT on Oct. 22 for this 60-minute webinar sponsored by SpeedLine POS.
Some leading pizza restaurants are leverage their Paytronix Rewards Platform to boost guest visits and spend with tailored campaigns.
Villa Italian Kitchen fans can enjoy "Have a Slice Day" by visiting Facebook and downloading a free-slice coupon.
Datassential's new Menu Board Keynote Report surveyed more than 1,500 consumers and 350 operators across all restaurant and foodservice types. The report details which categories are most often found on menu boards and which are less likely to be listed.
MenuDrive and SpeedLine's new ordering system is working for Cottage Inn Pizza.
The event, “Inflection Point: The Future Tech of Customer Experience,” aligns with the association’s mission to connect business-to-consumer brands with technology that can elevate the customer experience.
Known for selling pizza by the slice, Sbarro will open its first free-standing store in Columbus, Ohio, and also offer delivery and carry-out services.
As part of a new corporate training facility, the Marco's Pizza test kitchen is being utilized to improve the chain's menu and employees' skills.
Consumers value great customer service. If you give customers an experience that exceeds their expectations, they'll gladly pay more for it...and recommend you to their friends! Deliver a bad customer experience, you'll be the one paying the price.