- WHITE PAPERS
Scott Anthony incentivizes his employees to spread the word about his pizzeria.
Cameron Mitchell says if associates are valued, they will take better care of the customers.
Mobile innovations continue to grow at a staggering pace and to win the game, your brand's mobile app is going to need more than just a menu, nutritional information and restaurant locations.
Take control by responding to complaints with compassion and addressing issues at the store level.
Seventy-two percent of consumers feel that online promotions or emails they receive don't speak to their interests.
Easy Order will be available to consumers in mid-2014 and will be available on more than 1 million Ford vehicles.
Cooking a pizza faster enables marketers to promote their pizzas to new customer dayparts and customers with less time on their hands.
Menus, hours, etc., are much easier to access via mobile devices when you have a mobile-friendly website.
One Dunkin' franchisee instills the holiday spirit and appreciation for his employees all year.
Ninety-eight percent of 'highly satisfied customers' are more likely to purchase additional products from the brand.
The company's new loyalty service allows customers to engage with a brand across multiple channels.
The company is testing three new major attractions for kids, as well as a new token price structure.
TabbedOut's new feature allows merchants to track information about customer visits and order preferences.
Casual dining is the last space where customers give their credit card to someone who walks away with it.
Kelly Roddy, CEO of Schlotsky's, was part of the CEO panel during the recent Fast Casual Executive Summit in New Orleans. He said that operators are currently experiencing tough challenges with the economy, the legislative environment and more competitive. To...
62 percent of consumers are less likely to choose a restaurant if they can't read the menu on a mobile device
Mobile payments provide the ability to more personally interact with your guests, and gain more data about their habits.
The most successful small businesses get more than 60 to 70 percent of their customers coming back on a monthly basis.
Sending a private message is like sending a personal email and is best used to thank patrons for writing a positive review.
Gamification elements, like points and feedback, make us want to continue participating and engaging with the brand.