Old Chicago VP: Customers now expect digital loyalty programs

Brands will move from out-discounting each other to focusing on value and experience.

How your restaurant can leverage social proof

Always respond to social media comments; engaging with your customers online encourages more comments and likes.

Commentary: Pizzerias need customer feedback to earn market share

Corporate and franchisee teams should turn to social intelligence to examine their brand reputation and operational performance by location.

Millennials want brands to be 'useful,' 'disruptive'

It's not enough to just have functional and emotional products anymore; consumers want to participate.

Expert panelists: Service trumps product, price and promotion

In a faster-paced, mobile, customer-dominated, global economy, service and experience become priorities.

Consumers responding favorably to Domino's technology investments

The company achieved nearly 7 percent same-store sales growth without any product introductions during the quarter.

How Rosati's Pizza onboarded a new catering program

The company is upgrading its catering channel, which now includes off-premise, start-to-finish customer service, systemwide training and separate branding efforts.

10 start-up tips for restaurant operators

Start with a small menu and as you grow and learn what your customers are demanding, find a happy medium with menu size and what your kitchen can deliver.

Catering in a franchise ecosystem: Part 1

Every restaurant operator today has customers asking for catering services; saying no to customers is never an option for any growing venture.

5 must-have features on a restaurant website

If a customer can't find your restaurant, they aren't going to eat there — make all of your contact info visible on every page, and that includes phone and full address.

Idiot-proof restaurant equipment innovation

Equipment innovation is innovative when it solves a technical problem and adds shareholder value.

Engaged customers are 10 times more likely to visit a restaurant

To be most effective, communications have to be ongoing and not limited to when a customer dines.

Consumers driving the need for restaurants to adopt mobile solutions

Some experts predict mobile payments to reach critical mass in three to five years.

Commentary: What you can learn from Panera's 'hidden menu'

Does having a secret menu make sense? The answer is, possibly.

NoshList CEO: 'Mobile is about to change everything about restaurants'

Mobile is a growing channel that pushes promotions and specials, provides better service and offers payment options.

Restaurant brands pitch in for Oklahoma tornado relief

Chains have been handing out food to victims and first responders, as well as directing their social fan base to relief organizations.

Catering treats and snacks on the boardroom table

For frozen treat brands, developing a catering and off-premise consumer experience provides an opportunity to weatherproof the concept.

Tourists are coming: Is your restaurant ready to accommodate?

Since most foreign tourists won't have access to a PC during their trip, it's critical to offer mobile-based feedback mechanisms featuring short, multi-language surveys.

Domino's franchisee using self-service kiosks to reach college crowd

Kiosks in college dorms incentivize students by offering $1 off if they order there rather than via computer or phone.

Connecting with franchisees and frontline employees to catalyze innovation

Creating more connections with managers, employees and franchise owners who work with customers on a regular basis will inject new perspective into the innovation process that are rooted in observations and experience.

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