Technomic outlines restaurant visit drivers

Techmonic's new report, "Menu Positioning and Occasion Driver Consumer Trend," outlines consumer behavior and preferences regarding dining occasions. The report concludes a variety of reasons consumers choose to eat away from home, and offers ideas on how restaurants can understand...

Obamacare comments hurt Papa John's reputation

Anti-Obamacare comments from Papa John's CEO/founder John Schnatter, as well as a major Applebee's franchisee, appear to have driven down both chains' consumer perception, even two weeks or more after those remarks were made, according to research firm YouGov BrandIndex....

Study: Brand social media connections drive purchase behavior

A new study issued by digital advertising technology company SocialVibe reveals that 70 percent of consumers actively engaged in social media have made a purchase as a result of being connected to a brand online — whether on Facebook, Twitter,...

CiCi's unit treating Hurricane Sandy victims to Thanksgiving meal

The CiCi's Pizza restaurant at 1776 E. Gun Hill Rd., in the Bronx, N.Y., is not only staying open on Thanksgiving Day, Nov.

Papa John's hit with lawsuit over unwanted text messages

On Nov. 9, United States District Court Judge John C.

Domino's Pizza launches Spanish-language mobile app

Domino's Pizza has launched a new Spanish-language ordering app for smartphones for its Hispanic consumers. With this update to its current app, Domino's currently covers more than 80 percent of smartphones. The app, and its Spanish-language update, join the brand's...

California Pizza Kitchen launches holiday rewards program

California Pizza Kitchen has brought back its holiday rewards program in which those who purchase $100 or more in CPK gift cards — plastic or electronic — will receive a $20 Rewards Card to use as a gift or toward their next visit. The program runs through Dec. 31.

Papa John's leverages NFL partnership to launch deal

Papa John's leveraged its NFL sponsorship and its latest franchise relationship with Denver Broncos' quarterback Peyton Manning to announce a new deal for loyalty members that runs through Nov. 4. Papa Rewards customers who use the special promo code "2PAPAS" from now through Nov.

Mellow Mushroom 'following' social media followers

Mellow Mushroom has launched a unique social media campaign in which the brand follows unsuspecting fans who have followed them on Facebook and Twitter. The "Follow Us and We'll Follow You" campaign is depicted through a series of satirical videos at Those who visit the site, or follow or like the brand through Nov.

Restaurant consumers increasingly interested in technology

Consumers are increasingly interested in technology amenities when dining out, even though restaurants' incorporation of such amenities is slow. According to a new report from research firm Technomic, a majority of consumers expect to use technology to order food at...

Domino's UK delivering movies with its pizza

Domino's Pizza UK has teamed up with Lionsgate UK, an independent filmed entertainment studio, to deliver movies with pizza through its new Domino's Pizza Box Office service. Customers can now order their favorite pizza and also choose from a list...

Pizza Fusion marks Charlotte opening with giveaway

Pizza Fusion will celebrate its grand opening in Charlotte, N.C., on Nov. 3 with a free pizza giveaway. Pizza Fusion Charlotte will host a drawing to randomly select 50 guests from those in attendance and 10 Facebook entrants to win free pizza for a year.

Study: Social media interaction leads to long-term sales increases

New research shows that social media interaction between a customer and a brand drives immediate and long-term sales increases. The 2012 LoyaltyOne Social Media Transaction Impact Study was released this week by LoyaltyOne, in cooperation with Northwestern University and the...

Detroit Style Pizza Co. offering World Series deals

Detroit Style Pizza Co. will give away one free pizza for every home run hit by the Detroit Tigers during the 2012 World Series. The prizes will be awarded to the first Facebook fan to post the game score on Detroit Style Pizza Co.'s Facebook page after each home run. Detroit Style Pizza Co.

Pizza Inn marks Halloween with free children's buffet

Pizza Inn of Balch Springs, Texas, will celebrate Halloween with a complimentary "boo-fet" for children all day Oct. 31. The special offer is for children 10 years old and younger and is good with the purchase of one adult buffet. "If kids designed a holiday, it would be Halloween.

Indiana pizza shop adds delivery service to busy farmers

One Indiana pizza shop has added a new service specifically delivering food to farmers in the area who are too busy working through harvest season. According to the Journal & Courier, Buck Creek Pizza Co., in Buck Creek, Ind., added...

Quality perception of QSRs gaining ground with casual diners

As quick-service chains improve their value and quality to compete with fast casual and casual dining brands, consumer perception about the QSR segment seems to be on the rise as well. According to YouGov BrandIndex's consumer perception research, casual dining...

Viableware integrates payments platform into restaurant POS systems

Viableware, developer of the RAIL payment platform for restaurants, announced that it has integrated its payment technology with restaurant point-of-sale (POS) systems from MICROS, NCR Aloha and Dinerware. Integrating Viableware's RAIL payment platform with leading POS manufacturers that serve more...

Papa John's partners with Taylor Swift for new CD launch

Papa John's is partnering with six-time Grammy Award-winning singer Taylor Swift to promote the release of her latest album, Red. Papa John's is offering customers the opportunity to engage with the brand and Taylor's new album through a variety of...

Casey's names grand prize winner of pizza party

After a three-month search for the best local celebrities, Casey's General Stores Inc. has named Ray Sorensen II, of Greenfield, Iowa, as the winner of its Casey's Famous People Contest. Known as "The Freedom Rock Artist," Sorensen hosts an annual...

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