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Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.
Ever wonder what it's like to attend a Fast Casual Executive Summit? Here's a taste from our latest event in Denver.
Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh Butler about the importance of knowing ones brand and operating within that definition. The conversation took place at the 2013 Fast Casual Executive Summit.
Ellen Hartman, president and CEO of Hartman Public Relations, talked to senior editor Cherryh Butler at the 2013 Fast Casual Executive Summit. Hartman contributed a commentary for the 2014 Fast Casual State of the Industry Report.
Shannon McClellan, key account manager for Kraft, attended the Fast Casual Executive Summit and talked with site editor Cherryh Butler about simple ways to upgrade menu items, such as with Kraft's Grey Poupon.
This unique gathering, now in it's 8th year will bring together a select group of C-level executives, VPs, and Directors from the fast casual segment for two and a half days of networking and work group sessions designed to foster...
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