Big reasons why big data can vastly improve marketing efforts

We all know the big, failed product launches, especially those from companies known for marketing greatness like New Coke, the Arch Deluxe and Orbitz soda. And, of course, there’s lots of analysis out there about why they crashed and burned,...

5 great ways paid social ads can equal more restaurant reviews

It's no secret that online reviews can be very beneficial for a restaurant's reputation and business. But many restaurateurs are not aware that they can use paid social promotion to win reviews, making the most of the ad dollars you spend on Facebook, Instagram and Twitter.

Expert advice for restaurateurs if a fake restaurant Facebook page steals your location

At least 60 Houston restaurants are being misrepresented as fictional restaurants, as we reported yesterday, but nobody is sure why. We posed the question to the experts to help other restaurateurs avoid being victimized.

What's it worth to dress like me? About $8 million if you're Chick-fil-A

Chick-fil-A conducted its annual Cow Appreciation Day about a month ago, on July 12. If you're not familiar with this event, it's an annual rite at the chain where customers dress like cows to receive free entrees.

Using kitchen equipment to enhance food safety

A chef from one of the nation's largest kitchen equipment manufacturers answers questions about the role of kitchen equipment in protecting and even heightening food safety. The hidden surprise? The best systems can yield labor savings, too.

Pssst... QSR execs, got 10 minutes?

QSRWeb is seeking answers to its annual state of the industry survey.

Would you like some kimchi in your burrito, sir? A look at Taco Bell's innovation process

The public relations folks at Yum! Brands recently took a moment to give us a peek inside their menu innovation process.

Commodities: Papa John's is only gainer

The price of cheese continues its upward trend, while the prices for other common commodities monitored by pizzamarketplace.com fell over last week.

AI meets customer engagement: Creepy or necessary?

A new artificial intelligence platform promises to engage diners in a caring way with very little thought and effort from restaurant operators.

Cannabis quelling 'the munchies' fast casual style

One of the major players in the burgeoning legal marijuana business is lighting up a new franchising concept.

The good, the bad and the ugly about those food holidays

Hamburgers ... Pinot noir ... peanut butter-and-chocolate: What do they all have in common? They all have specific U.S. days of celebration when the brands that sell them work for free media and other event-based marketing. But do they work?

Commodities: A mostly profitable week for pizza restaurateurs

The cheese stands alone as the sole item to go up in price last week. On top of that good news for pizza restaurateurs,all but one of the stocks QSRweb.com monitors gained in value last week.

The Instagram advantage: Seven rules for putting this super-visual tool to work for you

Pictures and words and great hashtags — that's the world of Instagram. It's a world restaurateurs must know to engage today's customers. Here are some pointers.

Six ways your restaurant's reputation is affecting your online orders

As technology makes it easier for your customers to order online, it also makes it more important than ever to manage your restaurant's reputation.

More please! Hungry American business people increase spending on food

American workers are clearly hungry. And today, another report from the business dining sector shows just how ravenous we are when we're on the road or just entertaining clients in town.

New report predicts the road ahead for food service market

A new analysis of the food service industry by Technavio shows that over the next four years the food service industry will grow almost 3½ percent overall largely due to a whole lot of action in the market around the fast casual restaurant sector, according to a news release.

Commodities: Markets fluctuating, pizza stocks down

Pizza commodities were a mixed bag of good and bad news last week.

Where in the restaurant world will Pokemon GO, go?

Computer code rarely lies, and the computer code inside  the Pokemon Go game for mobile devices indicates that the Niantic Labs product already has  McDonald's deeply embedded inside it. If it's true, McDonald's isn't ready to talk about it yet, though.

Boo(ze)-hoo! Restaurant liquor sales fall for 3rd straight year

A new industry report shows that on-premises alcohol sales have dropped again, and the cause might just surprise you.

How can a 3D-printed pizza change the world?

Yes, 3D printed pizzas are pretty cool, but talk to the people behind this food-printing robot and you will find it could also be a real life-changing addition to the world for people with disabilities, impairments or even lack of cooking skills.

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