- WHITE PAPERS
Organization creates new vegetarian and vegan diet pyramid to offer guidelines.
The new formats include pizza by the slice, digital menu boards, deck ovens and open seating.
Cooking a pizza faster enables marketers to promote their pizzas to new customer dayparts and customers with less time on their hands.
Expect a moderate sales growth rate this year.
Exposure to ethnic menu items and ingredients will drive growth in awareness and enthusiasm of new cuisines.
Mobile ordering, carry out/delivery, transparency and customer service are on the agenda.
Customization, speed, local and gluten-free were the top buzzwords this year.
Restaurateurs need to be open to modifications of their original ideas.
Deep dish appeared on more menus, and 'healthy-halo' descriptors also increased.
The term 'innovation' has become a marketing buzzword instead of a reflection upon true creativity.
Chicken will also be a major focus in the U.S., as the company advertises WingStreet for the first time.
Gluten-free, non-wheat themes jump on the prediction list for the New Year.
There were more than 200 million gluten-free menu requests last year, but the option still hasn't reached critical mass.
Meatballs have all of the characteristics to be an American menu hit.
Adding Mac & Cheese is simple from an operational point of view, and pasta is typically low cost.
Relief in beef costs isn't expected until mid-2015; but coffee, cheese and wheat will all fall in the New Year.
Wise operators check out farmers' markets, night markets and truck rodeos to see what's selling.
From Papa John's 8-piece cookie to Mellow Mushroom's sundae with bacon, desserts took center stage last month.
Watch the video to learn what Millennials expect from restaurants.
While everyone else saw an already committed, normal sized wing supply, McDonald's recognized the trend to larger bird sizes.