Two-in-one pizza box offers get trendy

The new trend in pizza is a step beyond price bundling. It's product bundling in the pizza box. Last week, Pizza Patron announced it was testing a new $10 “Paquetazo” promotion in three markets that offered two pizzas, bread sticks,...

Little Caesars teams up with new electronic processing company

The Independent Organization of Little Caesars Franchisees (IOLCF) has employed Heartland Payment Systems, one of the largest payments processors in the country, to be the new provider of payroll services and card processing for more than 900 Little Caesars members....

Little Caesers allegedly raises eyebrow at Detroit restaurant item

A member of the family that owns Little Caesar's who dined at a Detroit-area restaurant with a special called “Pizza Pizza Pizza” threatened infringement, according to ClickOn Detroit. The alleged offending restaurant has been in business for roughly 15 years. The story did not report any legal letters having been sent.

Little Caesars teams with 'The Karate Kid'

Little Caesars Pizza, PepsiCo and Columbia Pictures have teamed up for a family-oriented promotion featuring the upcoming release of the Columbia Pictures film "The Karate Kid." The "Your Ticket to Kick It" scratch-off game includes national marketing components and offers...

Little Caesars teams with 'The Karate Kid'

Little Caesars Pizza, PepsiCo and Columbia Pictures have teamed up for a family-oriented promotion featuring the upcoming release of the Columbia Pictures film "The Karate Kid." The "Your Ticket to Kick It" scratch-off game includes national marketing components and offers...

Little Caesars hailed for value positioning

For the third year in a row, Little Caesars has been named the "Best Value in America" among all major quick-serve restaurant chains across America. The national recognition came from one of the largest research studies in the food industry, Sandelman & Associates' Quick-Track research study.

Little Caesars hailed for value positioning

For the third year in a row, Little Caesars has been named the "Best Value in America" among all major quick-serve restaurant chains across America. The national recognition came from one of the largest research studies in the food industry, Sandelman & Associates' Quick-Track research study.

Little Caesars teams up with Cell Phones for Soldiers

Little Caesar Enterprises Inc. has announced it will be a proud sponsor of Cell Phones for Soldiers during the months of March and April.

Little Caesars teams up with Cell Phones for Soldiers

Little Caesar Enterprises Inc. has announced it will be a proud sponsor of Cell Phones for Soldiers during the months of March and April.

Little Caesars Pizza Bowl: marketing boon?

Little Caesars pizza franchisees are hoping the inaugural Little Caesars Pizza Bowl will be a marketing boon, according to Crain's Detroit Business. The Dec.

Little Caesars Pizza Bowl: marketing boon?

Little Caesars pizza franchisees are hoping the inaugural Little Caesars Pizza Bowl will be a marketing boon, according to Crain's Detroit Business. The Dec.

Little Caesars returns to Rhode Island

The recession has been a drag on most of the restaurant sector, except for those that have positioned themselves as cheap or of high value. That factor has spurred one businessman to bring the inexpensive, no-frills Little Ceasars chain back to Providence, R.I., after a 15-year hiatus, according to the Providence Journal online.

Focused pizza chains are making gains

The pizza chains that have sustained the recession and continue to grow have a well-carved-out niche. That's the verdict issued from Technomic, a food service research firm, and reported today by BlueMauMau.com, an online site dedicated to franchise news.

Pizza chains succeed in slow economy, study finds

Despite flat sales in 2008 and into 2009 throughout most of the limited-service pizza industry, some chain operators are finding success through a strategy of focused positioning, finds foodservice industry consultant Technomic. The new 2009 Technomic Top 100 Limited-Service Pizza...

Little Caesars franchisee building pizza empire

West Virginia resident Vicki Dunn-Marshall, who started working at Little Caesars Pizza in high school when she was 16, is celebrated the opening of her 19th store, according to a story on WSAZ.com.

Former Motor City Bowl becomes Little Caesars Pizza Bowl

Little Caesars Pizza has signed on as the title sponsor of the former Motor City Bowl, the company has announced. The agreement includes name sponsorship of the Little Caesars Pizza Bowl, a national promotion and other game week activities.

Alabama town deems sign-waving pizzeria employees a safety hazard

Police in Florence, Ala., have asked managers from competing pizza shops to move sign-waving employees from a roadway median to the restaurants' respective parking lots, according to a story in the Florence Times-Daily. Police cited safety concerns for motorists and employees in their request.

Little Caesars 'Love Kitchen' visits southwestern Illinois

Belleville (Ill.) News Democrat: Little Caesars franchisee Michael Harr brought the "The Little Caesars Love Kitchen" to the Salvation Army shelter in Belleville, Ill., last week. Harr said he has been working for the last four years to bring the Love Kitchen to the area.

Little Caesars marks golden anniversary

DETROIT -- Little Caesars is celebrating its 50th year in business March 8, the company announced. Michael and Marian Ilitch, founders of Little Caesars, first opened a pizza shop in Garden City, Mich., in 1959.

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