The hidden benefit of SMS text marketing messages

Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.

Building loyalty with mobile: Where to start?

Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.

iPhone mobile payment option opens up opportunity for marketers

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

Restaurant insiders highlight the latest mobile ordering, loyalty trends

Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.

A good loyalty program will bring back customers

Rewards Network's Megan Flynn discusses how important it is for restaurants to utilize a loyalty program that not only goes after new customers but also keeps old ones coming back. The company uses email, mobile apps, texts and one-to-one communication to attract and retain customers. 

  • 1 (current)

Showing (1 - 5) of 5


 

TRENDING

 

WHITE PAPERS