Is it time for a mobile site? Check for yourself in Google Analytics

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Sixty-one percent of mobile users will simply leave a website that is not optimized for viewing on their device and will move on to competition.

FEATURES


Taking the ambiguity out of local marketing strategies

HuHot's VP of Marketing shares how to get franchisees to weigh in on marketing decisions, and how to blend corporate standards with local store marketing techniques.

Domino's iPad app yields highest conversion, ticket of company's digital ordering channels

Voice ordering was also a highlight of Q3, with more than 200,000 voice orders placed despite no promotion of the platform since the June launch.

Pizza Hut's digital sales mix up 5 percent in the last quarter

As the brand continues its turnaround strategy, it will launch a new advertising position in Q4 aimed at millennials.

How technology is personalizing the customer experience

The technology and food experience are now weighted equally in the eyes of the consumer, some experts say.

Where's my (your) money? Overcoming mobile payment growing pains

Having the ability to send relevant promotions, rewarding users with instant incentives and providing security thresholds are critical components.

Toppers Pizza's remodeling, digital efforts help brand stay relevant in 'fast casual environment'

The company expects its mobile site to launch by the end of this year and is investing 'seven figures' into additional digital initiatives.

Apple Pay's impact on restaurant loyalty marketing

Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

Experts share insights on millennial dining-out decisions

Shaped by user-centric devices and the Great Recession, value-conscious millennials are looking for great experiences that are friction-free.

Why you’ll abandon your new mobile app in 12 to 24 months

Apple Pay just demolished the payment value of a branded app, making it possible for consumers to pay without downloading your app by offering the ability to store a credit card and use it with any NFC-enabled device.

What did you miss at #CONNECTsummit14? Check out the highlights

#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.

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NEWS


Uncle Maddio's raises funds for breast cancer programs

In celebration of the Atlanta 2-Day Walk for Breast Cancer, Uncle Maddio's Atlanta-area restaurants donated 15 percent of sales from Sept. 7 and $1 from each pink wristband sold to local breast cancer programs in Georgia. The total amount of...

Boombozz Pizza signs on as sponsor of Louisville Brewfest

Boombozz Pizza and Taphouse, the presenting sponsor of the 6th Annual Louisville (Kentucky) Brewfest, will host a party to kick-off Brewfest weekend tonight at 7 p.m. The event will be held at its Highlands location, 1448 Bardstown Road in Louisville,...

Virtual Next partners up with Vantage Analytics

Mobile-based digital rewards solutions company Virtual Next has announced a partnership with analytics platform provider, Vantage Analytics, to enable customer data analytics for its customers, which initially include restaurant chains New York Fries and Currito. According to a news release,...

Connie's Pizza teams up with cancer foundation for disruptive awareness campaign

Connie's Pizza has teamed up with the Lynn Sage Cancer Research Foundation and Northwestern Memorial Hospital to launch a disruptive awareness campaign for breast cancer. As part of the campaign, Connie's aims to provide the 40,000 Chicagoland households in its...

Domino’s offering $1 pizzas for Chicago milestone

On Oct. 18, all Domino’s Pizza locations in Chicago will celebrate reaching the 100-store milestone in the market by selling a one-topping medium hand-tossed pizza for 100 cents ($1).

Villa Italian Kitchen sauces up its signatures

Villa Italian Kitchen restaurants have introduced a new LTO called "Smother It!" which offers guests the chance to add either Bolognese or Alfredo sauce atop of their Stromboli, pizza or entrée for 99 cents. "We've been serving our Stromboli and...

Giordano's kicks off 40th birthday with new menu launches

Giordano's Famous Stuffed Pizza is celebrating its 40th birthday by kicking off a 40-day promotion that includes giveaways, social media campaigns and new menu items. "Giordano's has deep roots in Chicago, going back to 1974, as the leader in establishing...

Old Chicago Pizza donates to children's cardiology research

This month Old Chicago Pizza & Taproom is donating $1 from every Chicago 7 and Meat Me specialty pizzas ordered after 3 p.m. to Children’s Hospital & Medical Center in Omaha, Nebraska to fund cardiology research.

Round Table Pizza launches its largest-ever one-day charity event

Throughout this month, Round Table Pizza’s Family Charities arm is partnering with Make-A-Wish to raise funds for children battling life-threatening illnesses. Customers who make a donation will be invited to write their name on a paper star, which will be...

Mobivity adds QSR veteran to board to support growth in the segment

Mobivity Holdings Corp., a provider of smart receipt marketing solutions and mobile marketing technologies, has named William Van Epps to its board of directors as an independent director. The appointment of Van Epps brings the total number of directors to...

The Loop Pizza Grill goes for treats over tricks on Halloween

The Loop Pizza Grill will offer a free kid's meal and treats to customers ages 12 and under, who come to the store on Halloween in costume Oct. 31 between 4 p.m.

Pizza 73 tops new pie with mini meatballs

Western Canada-based Pizza 73 has introduced a new Mini-Meatball Mania Pizza, topped with red onions and mini meatballs. "It is important for us to constantly develop innovative new products to provide our customers with a variety of menu options," CMO...

Pie Five plants flag in Baltimore area

Pie Five Pizza will host a grand opening Friday for its first location in the Baltimore area. The new restaurant is the brand's second in Maryland and 25th location nationwide.

CiCi's selects Sbarro veteran for chief marketing role

CiCi's Pizza has named Sarah McAloon as its new chief marketing officer. According to a news release, McAloon will be tasked with leading the company's brand revitalization initiative. She joins CiCi's from Sbarro LLC, where she also served as chief...

Pizza Hut scores big with Ultimate Hershey's cookie ad

Ace Metrix announced the top scoring ads of Q3, based on its Ace Score in a variety of categories. In the QSR category, Pizza Hut earned the highest score for its Ultimate Hershey's Chocolate Chip Cookie ad. In reference to...

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