PizzaExpress photography contest supports amateur artists

PizzaExpress is giving amateur artists a chance to showcase their photography with its 'Slice of Art' campaign.

FEATURES


Uno Restaurants launch 'suburban' fast casual pizza concept

Uno fresco will leverage its brand equity to expand its footprint and harness customer loyalty.

Beacon technology enabling restaurant commerce and communication

With geo-triggered ordering, customers make their order in advance and the order gets pushed to the kitchen only when the customer walks in.

4 ways restaurants can optimize the customer experience through mobile

Mobile searches related to restaurants have a conversion rate of 90 percent with 64 percent converting within the hour.

Nearly 60% of Papa John's US delivery sales now come through digital channels

The company is in the midst of a new POS rollout that is expected to drive labor efficiencies, speed of service and order accuracy.

Domino's digital volume keeping prices down

The volume growth from digital has offset increases in the price of cheese and pork.

Turning social media likes into restaurant traffic

Offer customers something, like a discount or a recipe, in return for their like.

How one restaurant concept leverages Yelp reviews for sales growth

Every star on a Yelp review leads to a 5 to 9-percent increase in revenue and First Watch uses the site as part of its business model.

Mobile CRM is a game changer that puts every restaurant on an even playing field

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

Restaurants fire up promos for Fourth of July holiday

From menu rollouts to marketing campaigns, some concepts are in the spirit.

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NEWS


Pieology appoints new VP of marketing

Rancho Santa Margarita, Calif.-based Pieology has appointed its first vice president of marketing, Debbie Porter.

Pizza Hut and ICFLIX go to the movies

Pizza Hut and ICFLIX have joined up to bring dinner and a movie to countries across the Middle East starting August 15th.

Little Caesar's passes on Pizza Bowl

Little Caesar's announced the disbandment of its Pizza Bowl at Detroit's Ford Field.

Birthday giveaways, value packages offered at Chuck E. Cheese's

Chuck E. Cheese's announced its birthday celebration giveaway from Aug. 1 through the end of 2014.

Marco's Pizza adds "A Little Kick" to National Hot & Spicy Day

Marco's Pizza is promoting its new Spicy Fresco Three Cheese and Spicy Double Pepperoni Fresco pizzas by inviting guests to stop by tomorrow, Aug. 19, from 11 a.m. to 2 p.m. to receive a free slice.

Giordano's partners with basketball legend Scottie Pippen

Chicago's Giordano's Famous Stuffed Pizza announced its expansion to the North Shore of the city in partnership with basketball legend Scottie Pippen.

"You Gotta Eat Here," starring Detroit Style Pizza Co.

Food Network's "You Gotta Eat Here" will feature Detroit's Detroit Style Pizza Co.

LaRosa's scores home run with free pizza and Reds games

Baseball fan Mike LaRosa is sharing some of his enthusiasm by offering LaRosa's customers free pizza if Cincinnati Reds pitchers strike out at least 11 hitters in a game. Attendees can bring their ticket stub to LaRosa's and receive a...

Pizzerias claim five of 10 winning spots in U.S. Foods contest

Food Supplier US Foods announced the ten finalists yesterday of its Top Family Friendly Restaurants competition. Those nominated are considered "the best in helping families create memorable dining experiences through food, family and fun," the company said. "At US Foods,...

Webinar on beacons, geofencing now available

The free webinar Using Beacon Technology and Geofencing In Your Restaurant sponsored by Splick.it and hosted by FastCasual.com earlier this week is now available for playback.

Unique marijuana pizza leaves company thirsty for more

In addition to yesterday's announcement of the potential development of a marijuana pizza, Unique Pizza and Subs Corporation stated today it is creating a marijuana pizza sauce to be sold in states where edible cannabis products have been legalized. "The...

Mellow Mushroom prices take off to 1974

Mellow Mushroom announced it is lowering prices to reflect 1974 menu costs in its "Way Back Wednesday" campaign celebrating their 40th anniversary. Here's a glimpse of what to expect: Small Cheese Pizza - $2.50 PBR, Michelob and Budweiser - 75...

Little Caesars' Hot-N-Ready campaign boosts brand's perception

Little Caesars' February introduction of the $5 Hot-N-Ready Lunch Combo, as well as its complementing marketing campaign in late spring and early summer, has helped the brand gain more customers and achieve a higher value perception, according to new research...

Boston Pizza marks 50th anniversary with $5 pizzas

Boston Pizza officially marks its 50th anniversary on Aug. 12.

Yum! Brands adds new interactive component to hunger fundraiser

Yum! Brands has announced the launch of its annual World Hunger Relief effort with the new "Pass The Red Cup" challenge featuring multi-Grammy Award winner Christina Aguilera. Aguilera has been the spokesperson for Yum! Brands' hunger initiative since 2009. The...

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