PizzaRev celebrates Utah openings

Away We Dough Inc. has hosted a grand opening celebration for Utah’s first PizzaRev location in West Valley.

FEATURES


How one restaurant concept leverages Yelp reviews for sales growth

Every star on a Yelp review leads to a 5 to 9-percent increase in revenue and First Watch uses the site as part of its business model.

Mobile CRM is a game changer that puts every restaurant on an even playing field

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

Restaurants fire up promos for Fourth of July holiday

From menu rollouts to marketing campaigns, some concepts are in the spirit.

The (half) year in review for the pizza segment

Digital ordering should make up more than half of sales for the bigger brands within the next year.

Reward and loyalty programs for your catering customers

Provide your customers with the option to select which program they prefer.

Millennials want more than brand familiarity

Younger consumers are willing to pay extra for products from companies with positive social, environmental impacts.

How Pie Five expanded using local marketing strategies

The brand examines sales and coupons to find out what works, and also leverages word-of-mouth messaging from loyal customers.

Mobile apps are restaurant marketing’s future, not mobile websites

Apps must provide significant value and engagement to users, not just routes to ads or videos or other low-value ends.

5 steps to get more (raving) customer reviews

Seventy-nine percent of consumers trust online reviews as much as personal recommendations.

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NEWS


Villa Enterprises opens Food Hall by Villa at shopping outlet

Six of Villa Enterprises’ brands are now open at the Leesburg Corner Premium Outlets in Virginia, as part of the Food Hall by Villa. The concepts include Villa Italian Kitchen, Green Leaf’s, Bananas, South Philly Steaks & Fries, Far East...

Papa Murphy’s partnership supports Seattle area pediatric patients

Papa Murphy’s has partnered with CBS EcoMedia through its WellnessAd program to fund 24 Starlight Tablets for eight Seattle-area hospitals. According to a news release, Papa Murphy’s support to the Starlight Children’s Foundation will benefit an estimated 12,000 pediatric patients...

HipLogiq announces integration partnership with MailChimp

HipLogiq announced today a new partnership that will allow customers to integrate customer contact data gathered using its SocialCentiv tool directly into MailChimp. SocialCentiv users can listen on social media for customers seeking their product or service, reply and extend...

Pizza Patrón on pace for strongest sales year ever

Pizza Patrón announced today that first and second quarter total sales in 2014 exceeded expectations and are up 5.6 percent versus the same six-month period in the prior year. According to a news release, this number was achieved with 14...

CiCi’s Pizza testing create-your-own prototype

CiCi’s Pizza is the latest pizza chain to test a create-your-own concept, jumping on board a growing subsegment driven by fledgling fast casual concepts throughout the country. CiCi’s will showcase this new prototype at a reopening celebration at its restaurant in The Colony, Texas, on July 19 from 11 a.m. to 2 p.m.

John's Incredible Pizza Company launches kids’ tour

John's Incredible Pizza Company is hosting a kids’ tour in July and August that will feature the band Paradise performing its single, Glitter, as seen on The X Factor. According to a news release, the tour includes dancing, pizza, games, rides and other attractions.

Henny Penny earns three Business Marketing Assoc. awards

Henny Penny announced it has received three B2 Awards of Excellence from the Business Marketing Association. The awards were presented for the company’s new corporate website (HennyPenny.com), for its "Math" advertising campaign and for a microsite created to support that...

NetWaiter adds birthday messaging feature for online orders

NetWaiter, an online ordering service for restaurants, announced it has added a "Happy Birthday" messaging feature, offering restaurants the ability to send customers a tailored promotion for their celebrations.

Pizza Hut adds 8-slice Hershey's chocolate chip cookie to dessert menu

Pizza Hut may be taking a page from rival Papa John's playbook. The chain announced today it has partnered with Hershey to rollout a new Ultimate Hershey's Chocolate Chip Cookie.

Uncle Maddio’s extends Alabama presence

Uncle Maddio’s Pizza Joint will open its 23rd unit this week, located in Daphne, Ala. The new unit marks the fourth of 24 total units the brand plans to open this year, according to a news release. To mark the grand opening, Uncle Maddio’s will give away free, 9-inch, three-topping pizzas to customers in line beginning at 11 a.m.

Your Pie hosts free pizza giveaway for grand opening

Your Pie will celebrate its grand opening in the Atlanta suburb of Buckhead on July 11 at 11 a.m. The first 50 customers will get free pizzas, and (until 9 p.m.) pizzas will cost $3.14.

Agilysys expands restaurant solution to include loyalty, payment gateway

Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online dining reservations, table management, loyalty and a Point-to-Point Encryption payment gateway. According to a news release,...

Domino’s launches promo to push iPad orders

Domino's Pizza is spotlighting its new iPad ordering app by giving guests who order through the feature the chance to win free pizza for a year. Those who use the iPad app now through Sept.

Pizza Hut, Ninja Turtles promo includes augmented reality, hidden menu

Pizza Hut has teamed up with the Teenage Mutant Ninja Turtles to mark the return of the brand's Cheesy Bites. The summer-long promotion culminates with the Teenage Mutant Ninja Turtles' new movie, which debuts Aug.

Hungry Howie’s brings back BBQ Chip crust for summer

Hungry Howie’s Pizza has brought back the BBQ Chip flavored pizza crust, available for a limited time. The crust was first introduced in August 2013.  "The smoky yet sweet BBQ Chip flavored crust is an innovative way to enjoy a taste of summer," Robert Elliott, vice president of strategic marketing, said in a news release.

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