Pizza Hut is the cat's meow in Japan

Pizza Hut's latest marketing campaign for its Japan stores manages to combine both pizza and cats into one ad.

FEATURES


5 reasons restaurants should offer gift cards

Gift cards are a low-cost marketing tool that can help any size restaurant boost sales, order values and profit margins, and can deepen customer relationships.

Uno Restaurants launch 'suburban' fast casual pizza concept

Uno fresco will leverage its brand equity to expand its footprint and harness customer loyalty.

Beacon technology enabling restaurant commerce and communication

With geo-triggered ordering, customers make their order in advance and the order gets pushed to the kitchen only when the customer walks in.

4 ways restaurants can optimize the customer experience through mobile

Mobile searches related to restaurants have a conversion rate of 90 percent with 64 percent converting within the hour.

Nearly 60% of Papa John's US delivery sales now come through digital channels

The company is in the midst of a new POS rollout that is expected to drive labor efficiencies, speed of service and order accuracy.

Domino's digital volume keeping prices down

The volume growth from digital has offset increases in the price of cheese and pork.

Turning social media likes into restaurant traffic

Offer customers something, like a discount or a recipe, in return for their like.

How one restaurant concept leverages Yelp reviews for sales growth

Every star on a Yelp review leads to a 5 to 9-percent increase in revenue and First Watch uses the site as part of its business model.

Mobile CRM is a game changer that puts every restaurant on an even playing field

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

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NEWS


Old Chicago's launches beer selection

Boulder, Colo.-based Old Chicago Pizza & Taproom launches its Old Chicago Explorer Series of new beer products today.

Beanstalk Data announces strategic partnership with NCR

Beanstalk Data announced today it will integrate its CRM Marketing Master platform into NCR's restaurant POS systems.

Kentucky company launches self-service reservations widget

Louisville, Ky.-based QSR Automation announced the release of DineTime Host version 3.0, a browser widget that when added to a restaurant's website provides self-service reservation options that sync in real time.

Little Caesars jumps on pretzel bandwagon with new pretzel pizza crust

Little Caesars announces the roll out of its Pretzel Crust Pepperoni Pizza for six dollars.

Boston's Restaurant expands to five-unit deal

Boston's Restaurant and Sports Bar recently announced the signing of a five-unit deal of franchise locations in Baltimore.

Pizzaburger is back at Boston's Restaurant and Sports Bar

National casual dining chain Boston's Restaurant and Sports is debuting its nationwide Pizzaburger Sliders campaign today after the success last fall of its original Pizzaburger.

PizzaExpress photography contest supports amateur artists

PizzaExpress is giving amateur artists a chance to showcase their photography with its 'Slice of Art' campaign.

Pieology appoints new VP of marketing

Rancho Santa Margarita, Calif.-based Pieology has appointed its first vice president of marketing, Debbie Porter.

Pizza Hut and ICFLIX go to the movies

Pizza Hut and ICFLIX have joined up to bring dinner and a movie to countries across the Middle East starting August 15th.

Little Caesar's passes on Pizza Bowl

Little Caesar's announced the disbandment of its Pizza Bowl at Detroit's Ford Field.

Birthday giveaways, value packages offered at Chuck E. Cheese's

Chuck E. Cheese's announced its birthday celebration giveaway from Aug. 1 through the end of 2014.

Marco's Pizza adds "A Little Kick" to National Hot & Spicy Day

Marco's Pizza is promoting its new Spicy Fresco Three Cheese and Spicy Double Pepperoni Fresco pizzas by inviting guests to stop by tomorrow, Aug. 19, from 11 a.m. to 2 p.m. to receive a free slice.

Giordano's partners with basketball legend Scottie Pippen

Chicago's Giordano's Famous Stuffed Pizza announced its expansion to the North Shore of the city in partnership with basketball legend Scottie Pippen.

"You Gotta Eat Here," starring Detroit Style Pizza Co.

Food Network's "You Gotta Eat Here" will feature Detroit's Detroit Style Pizza Co.

LaRosa's scores home run with free pizza and Reds games

Baseball fan Mike LaRosa is sharing some of his enthusiasm by offering LaRosa's customers free pizza if Cincinnati Reds pitchers strike out at least 11 hitters in a game. Attendees can bring their ticket stub to LaRosa's and receive a...

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