Podcast: The right way to use 'Social Intelligence'

In Episode No. 3 of the Social Restaurant Podcast, I'm delighted to be joined by two amazing guests who have some of the deepest-rooted experience I've seen in using social media to gather meaningful, and actionable customer insights in a Fast Casual restaurant brand.

Consumers driving the need for restaurants to adopt mobile solutions

Some experts predict mobile payments to reach critical mass in three to five years.

Menu product development takes patience, collaboration

You can create a great product but without marketing, it won't budge.

Commentary: What you can learn from Panera's 'hidden menu'

Does having a secret menu make sense? The answer is, possibly.

Restaurant execs: Social media requires response, risk taking

While likes and followers are important, the key metric is if something is shared.

How to choose the right mobile marketing platform

Mobile marketing execs explain why their platforms are the best option to run your loyalty programs.

Attackers vs. defenders

Boldness counts when going after your competition's business.

Restaurant brands pitch in for Oklahoma tornado relief

Chains have been handing out food to victims and first responders, as well as directing their social fan base to relief organizations.

How to win the Loyalty Marathon

To achieve strong results when running a marathon or building a loyalty program, you have to be patient, willing to stick to your plan and trust your training.

Tourists are coming: Is your restaurant ready to accommodate?

Since most foreign tourists won't have access to a PC during their trip, it's critical to offer mobile-based feedback mechanisms featuring short, multi-language surveys.

Domino's franchisee using self-service kiosks to reach college crowd

Kiosks in college dorms incentivize students by offering $1 off if they order there rather than via computer or phone.

Not open to discussion: The time for restaurant mobile apps is now

Remember back in the 1990s, when business owners asked, “Do we really need a website?” My, how quickly that question disappeared. Today the vast majority of businesses now have websites, and for a good portion of those, it’s the only...

How to optimize your restaurant menu on your website

Showcase your featured specials right on your homepage to draw first-time visitors in and build excitement around your limited-time offering.

Millennial marketing guru gives sneak peek of Fast Casual Executive Summit keynote

Creating brand fans out of Millennials -- consumers ages 18 to 34 -- is key for every restaurant's success.

Domino's CEO not worried about emergence of fast casual pizza

The big pizza players are taking share away from regionals and independents because of their technology advantage.

5 reasons Millennials love pizza

Pizza might be one of the most versatile ways to grab a quick bite to eat. It comes in takeout, delivery, dine-in, frozen and take-and-bake.

Yum! expects China recovery to take 6 to 9 months

KFC and Pizza Hut U.S. sales soft in Q1; attributed to lack of innovation and value compared to competition.

Count the restaurant industry among 'the helpers'

As Boston and Texas taught us this week, when the dust of a tragedy clears, restaurants always find a way to pitch in.

5 ways to turn customer complaints into incremental sales

Complaints can represent an opportunity for QSRs and fast casuals to bake social media deeper into the fabric of their organization and become more nimble.

Pie Five CEO: Fast casual pizza category fills a void

By finding the right equipment, the brand has combined individualized, customized and fast.

Showing (181 - 200) of 543


 

TRENDING

 

WHITE PAPERS