Stop that tweet! Millennials just like everyone else

The younger demographic trusts word of mouth, but considers 'digital word of mouth' the same as a call from mom.

Bring back emotional restaurant advertising

The current buzz in marketing is 'engagement' and the best way to achieve that is to strive for a bit of emotion.

April Fool's: Restaurant brands get in on the fun

Restaurant brands 'launch' clear coffee, a kale shake and an edible pizza box.

Podcast: Facebook's organic reach limits

In episode #003 of This Week in Restaurant Technologies, Brandon Hull and I discuss Facebook's organic reach limits. When was the last time you checked your Facebook analytics? My guess is that most of you have experienced some kind of...

WFF 2014: A view from the top

Get a look at what happened at the 2014 WFF's Leadership Conference.

How defining customer segments can help you maximize revenues

With new customers, you get one chance to make a good impression and get them to come back frequently.

Your Pie leverages popular promotion to improve operations

The 18-unit concept stocks and staffs in preparation of the one-day event, which nets a 300-percent sales jump.

Pizza brands get in on the madness of March

March is a great month to get things rolling after the usual slumps in January and February.

Kono Pizza founders: 'Unique experience will set us apart in the industry'

About 60 percent of customers at Kono's first U.S. location are reoccurring, and the brand has big expansion plans.

Can retail experience predict the foodservice future?

Foodservice operators should offer fewer menu choices and absolutely nail the execution in the kitchen.

Leveraging your website to grow your restaurant brand

Make your site as visible as possible through free mapping services, such as Google Places.

Navigating the world of negative online reviews

Denying that it happened is wrong; take responsibility.

The goings on after you leave for the day

Unexpected visits by the manager and/or owner may set the tone on performance expectations.

Pizza Hut testing interactive tabletops

The new technology allows customers to order, pay and play games via a touchscreen tabletop.

Papa John's hopes to 'breakaway' from value-focused competition

A new touchscreen POS system will be rolled out in a majority of restaurants by the end of this year.

Domino's sales now equal from phone and digital orders

CEO: It took 38 years to hit $3B in global retail sales, but just over 5 years to hit this number in digital sales.

Eating dinner with Scarlett Johansson

Is your restaurant ready to take advantage of guests’ new relationship with their smartphones?

Unlocking the keys to a successful mobile campaign

New report sheds light on the increasing influence of mobile ads on limited-service restaurant consumers.

Sales systems for closing more restaurant catering business

To sell more restaurant catering, you have to solve your customers' problems; the experience needs to be seamless.

Competition, consumers driving the open-kitchen trend

Showing customers your ingredients and preparation processes provides a better connection with them, experts say.

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