Pizza Hut unveils new 'fast casual' store prototypes

The new formats include pizza by the slice, digital menu boards, deck ovens and open seating.

Domino's Australia's marketing team gets transparent

Executive wants Domino's be the No. 1 QSR in 5 years time — not just in pizza.

The CMO's paradox

Seventy-two percent of consumers feel that online promotions or emails they receive don't speak to their interests.

Restaurant brands abandoning Flash websites

Flash's incompatibility with Apple products has contributed to its dwindling presence.

Pizza Hut: Mobile orders surpassing online orders

The brand's GPS-enabled feature will provide customers with local deals that may not be available nationwide.

Consumers have an appetite for mGifting

Once someone is mGifted a stored gift card, it is the ideal time to convert them into a consistent mobile user.

Pizza experts share crystal ball predictions for 2014

Mobile ordering, carry out/delivery, transparency and customer service are on the agenda.

Off the menu: 10 pizza stories in 2013 that had nothing to do with food

The fast casual segment experienced a 9 percent growth in visits in 2013, led in part by top-your-own pizza concepts.

Why most restaurants fail within the first three years

Restaurateurs need to be open to modifications of their original ideas.

A look at the top 2013 pizza menu trends

Deep dish appeared on more menus, and 'healthy-halo' descriptors also increased.

Customer experience research unveils shortcomings in restaurant industry

Ninety-eight percent of 'highly satisfied customers' are more likely to purchase additional products from the brand.

Domino's UK plays off British Airways digital billboard campaign

The company said the ad is a way recapture the 'fun and passion' that's at the core of everything it does.

Podcast: How to make your restaurant marketing 'go viral'

In episode #017 of the Social Restaurant Podcast, I talk with Jonah Berger, professor at the Wharton School of Business and author of the New York Times best-selling book, Contagious – Why Things Catch On. Jonah has spent the last...

Does your mobile app have these 6 must-have features?

What top mobile app features drive profitable customer behavior? No matter what you answer, all features should make connecting with the consumer easier and drive loyal use of your app. Mobile apps for businesses can save time, cut costs, increase sales and create higher engagement with customers.

Pop-Tart Gone Nutty innovation?

The term 'innovation' has become a marketing buzzword instead of a reflection upon true creativity.

Yum! Analyst Day: Pizza Hut U.S. readies for core product innovation in '14

Chicken will also be a major focus in the U.S., as the company advertises WingStreet for the first time.

Generating the most ROI from a digital marketing budget

Restaurants can build habit and frequency through digitally driven, one-to-one marketing campaigns.

Podcast: Email marketing, CRM with Fishbowl CEO

In episode #016 of the Social Restaurant Podcast, I talk with Scott Shaw, CEO and Founder of Fishbowl, a provider of marketing software and services to the restaurant industry. Scott is a visionary leader who spent 17 years spearheading three...

IKEA's fast food intrusion

Meatballs have all of the characteristics to be an American menu hit.

Push marketing that turns people on, not off

Treating push marketing the way you handle TV and radio advertising will not work.

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