Keys to effective marketing on a tight budget

Scott Anthony incentivizes his employees to spread the word about his pizzeria.

Looking for PR love -- in all the right places

Though restaurants know how to foster love and romance, many operators struggle with agency relationships.

A road map to opening a new restaurant

Bruno DiFabio says negotiating the lease while keeping a low profile is an important step when opening a concept.

Pizza Hut 'not competitive enough on value'

Pizza Hut's China business is reaping the benefits of an expanded breakfast daypart, and plans to test liquor sales.

Restaurant brands take advantage of marketing's biggest stage

From social media to TV spots, chains get creative for the most-watched Super Bowl in history.

5 things your restaurant’s mobile app must include [infographic]

Mobile innovations continue to grow at a staggering pace and to win the game, your brand's mobile app is going to need more than just a menu, nutritional information and restaurant locations.

Pizza concepts embrace New Year's resolutions with focus on healthier options

Vegan and gluten-free offerings have moved into the spotlight for some concepts.

How to productively address negative reviews about your restaurant

Take control by responding to complaints with compassion and addressing issues at the store level.

Schlotzsky’s Kelly Roddy on building restaurant brands

In episode #025 of the Social Restaurant Podcast, I talk with Kelly Roddy, CEO of Schlotzsky's Deli, an international franchise of more than 3,500 locations owned and operated by FOCUS Brands, Inc. Kelly brings an interesting and comprehensive paradigm on...

Domino's mandates store remodels by 2017

Many of the company's units are 17 years old and are inconsistent with the branding efforts in the past five years.

Pizza Hut unveils new 'fast casual' store prototypes

The new formats include pizza by the slice, digital menu boards, deck ovens and open seating.

Domino's Australia's marketing team gets transparent

Executive wants Domino's be the No. 1 QSR in 5 years time — not just in pizza.

The CMO's paradox

Seventy-two percent of consumers feel that online promotions or emails they receive don't speak to their interests.

Restaurant brands abandoning Flash websites

Flash's incompatibility with Apple products has contributed to its dwindling presence.

Pizza Hut: Mobile orders surpassing online orders

The brand's GPS-enabled feature will provide customers with local deals that may not be available nationwide.

Consumers have an appetite for mGifting

Once someone is mGifted a stored gift card, it is the ideal time to convert them into a consistent mobile user.

Pizza experts share crystal ball predictions for 2014

Mobile ordering, carry out/delivery, transparency and customer service are on the agenda.

Off the menu: 10 pizza stories in 2013 that had nothing to do with food

The fast casual segment experienced a 9 percent growth in visits in 2013, led in part by top-your-own pizza concepts.

Why most restaurants fail within the first three years

Restaurateurs need to be open to modifications of their original ideas.

A look at the top 2013 pizza menu trends

Deep dish appeared on more menus, and 'healthy-halo' descriptors also increased.

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