How tablets are changing the dining experience

Tableside tablet developers recently reported a month-to-month growth rate of 35 percent in adoption by restaurants.

Do you know your customer loyalty quotient?

Customers buy 20 percent more product and also accelerate purchase frequency by 20 percent when motivated by a reward.

Minimum wage strikes doing little harm to pizza brands

The minimum wage strikes permeating throughout the restaurant industry continue to grow, with employees in nearly 60 cities protesting right before Labor Day weekend. The heated debate has even carried over onto brands' social media pages, with supporters and dissenters...

Facebook: How to win at Facebook marketing

In this week's episode of the Social Restaurant Podcast, I interview Mike Gingerich — one of the leading strategists in teh Midwest focused on Facebook marketing for restaurants. He's the co-founder of Tabsite, a Facebook app development company that has...

Papa Murphy's prototype created to redefine Take 'N Bake

Digital menu boards are a key design feature in the brand's new store design.

How negative word-of-mouth marketing can help your brand

Negative comments indicate brand passion that can be turned into engagement.

Boost restaurant catering sales with a thoughtful beverage program

If you pass on offering a hot beverage lineup, then consider eliminating a morning catering program altogether.

Restaurants beef up mobile investments

A solid mobile presence — one that adds to the guest experience — is how brands will maintain relevancy.

5 things wrong with your mobile website

It will make a huge impact if you convert your menu out of the pdf format on your mobile site.

How Top That! won over the Millennial crowd

Customizable food, mobile and social marketing techniques are attracting the 18- to- 30-year-old crowd to the brand.

The pretzel bun male-only menu

A greater focus on male-driven products is an admission that salad sales have plateaued.

Restaurant loyalty programs pay off in surprising ways

Increased customer data means more opportunities to promote your brand.

Old Chicago VP: Customers now expect digital loyalty programs

Brands will move from out-discounting each other to focusing on value and experience.

How your restaurant can leverage social proof

Always respond to social media comments; engaging with your customers online encourages more comments and likes.

Commentary: Pizzerias need customer feedback to earn market share

Corporate and franchisee teams should turn to social intelligence to examine their brand reputation and operational performance by location.

Mobile marketing not a tech toy, it’s the height of CRM

Many of us at Punchh once worked at Siebel Systems, a pioneer in the Customer Relationship Management market. Convincing large enterprises like banks and telcos to invest in CRM was a tough job back then.

Millennials want brands to be 'useful,' 'disruptive'

It's not enough to just have functional and emotional products anymore; consumers want to participate.

Uncle Maddio's CEO: The best interests of your franchisees come first

There is a big difference in running restaurants and being a franchisor, Andrew says; you have to be able to teach both how to do it, and why.

Papa John's CEO: You can't make superior quality pizza for $5

"In my 36 years of doing this, I've never seen the bigger players at that low a price point," Schnatter said.

Infographic: 3 ways loyalty programs grow your business

Loyalty incentives can lift customer visits on average by 12 to 44 percent.

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