Pizza Hut offering 'Thoroughbread Sticks' for Kentucky Derby weekend

To celebrate the Kentucky Derby, this Saturday, Pizza Hut is temporarily changing the name of its breadsticks to "Thoroughbread Sticks." The Derby takes place in Pizza Hut parent company Yum! Brands' hometown of Louisville, Ky. During this week, customers can...

Chuck E. Cheese's grand opening event benefits children's hospital

Chuck E. Cheese's will open its brand new 14,200-square-foot family restaurant and gaming facility at Shackleford Crossing in Little Rock, Ark., on May 5, with a fundraiser benefiting Arkansas Children's Hospital. According to the company, on grand opening day, the...

Papa John's UK launches initiative to capture guest feedback

Papa John's UK has partnered with a customer engagement technology provider, Rant & Rave, to improve its customer experience. The program rolled out across the UK system this week and invites customers to share feedback at the point of delivery via text message. Recipients will be able to score their overall experience and provide more details.

Papa John's signs NBA's Paul George to push new sweet chili chicken pizza

Papa John's new sweet chili chicken pizza is being introduced to the masses by Indiana Pacers All–Star Paul George. George is starring in the brand's new commercial alongside CEO John Schnatter. "Paul has captured the hearts of NBA fans and we're happy to have him in the Papa John's family," Schnatter said in a news release.

Domino's launches iPad ordering app with 3-D pizza builder

Domino's Pizza today launched a new iPad ordering app with new features such as: a3-D custom pizza builder that uses the same technology as gaming and animation, according to the company; food photography that lets customers visualize their order; and...

Florida's Red Zone Pizza plans Jet Ski delivery during event

Boca Raton, Fla.-based Red Zone Pizza plans to deliver pizzas via Jet Ski to those attending Boca Bash April 27 starting at 10 a.m. According to a news release, this is the first time Red Zone has used this method...

Chuck E. Cheese's hosts first video contest

To celebrate Mother's Day, Chuck E. Cheese's has introduced its first ever video contest.

Lavu iPad POS integrates loyalty platform

Lavu Inc., provider of the iPad POS for restaurants, has announced a seamless integration to the loyalty platform offered by LoyalTree. The company said benefits of the partnership include connected backend dashboards for easy access to customer histories and customizable...

Pizza Patrón's controversial LTO breaks company sales record

Pizza Patrón's La Chingona offering has broken the company's all-time sales records, making it the most successful LTO product launch in company history. According to a news release, during the first three weeks of sales, Pizza Patrón reported that La...

Domino's jumps into mobile payments space with Google Wallet

Domino's Pizza announced today it is integrating Google Wallet with its Android ordering app. Domino's customers who have an Android device can now pay for their online orders using Google's digital wallet, according to a news release. Google Wallet is...

Consumer demand increasing for proteins

Consumers are saying they want more protein in their diets, however a majority — 71 percent — don't know the recommended daily amount they should be eating. According to the NPD Group, this discrepancy provides an opportunity for marketers. NPD's...

Integrated marketing expert to keynote Fast Casual Executive Summit

Marketing guru Jeff Fromm, executive vice president of Barkley advertising agency and co-author of "Marketing to Millennials," will keynote the ninth annual Fast Casual Executive Summit, Oct. 12-14 in Denver. In his presentation, "How to Supercharge Your Brand with Integrated...

Flippers Pizzeria kicks off philanthropy campaigns

Flippers Pizzeria has planned a variety of philanthropic events this spring throughout its Central Florida communities. According to a news release, these efforts include food and supply donations and volunteer hours at schools, medical centers and nonprofit organizations. "We are...

Carmela's Pizzeria intros cobranded prototype with Hershey's Ice Cream

Greenfield Farms Food Inc., parent company of Carmela's Pizzeria, has entered into an agreement with Hershey's Creamery Inc. to sell Hershey's Ice Cream within its stores. According to a news release, Carmela's will offer Hershey products including toppings under the "Carmela's Treats" category.

Registration now open for free webinar: 'Integrating mobile apps with traditional marketing'

For many restaurants, having a branded mobile app is fairly new and is often underutilized or forgotten when planning traditional marketing campaigns. This lack of integration can lead to frustration for customers who expect mobile and online ordering, payment, loyalty...

Social Integration launches reputation management platform for businesses

Social Integration has launched a single-point solution to help brands create, manage and monitor social activities. The centralized web platform caters to corporate-to-retail brands, or companies with a corporate entity as well as multiple brick-and-mortar locations, according to a news...

B2C mobile messaging company adds Apple Passbook platform

Outspoken, a B2C mobile messaging company, announced the expansion of its mobile marketing platform to support Apple's Passbook application. According to a news release, Outspoken's clients will now be able to send passes, including coupons, gift cards, boarding passes and...

NRA's Marketing Executive Group conference to focus on better branding

The National Restaurant Association's Marketing Executives Group will host its annual spring conference, May 14-16, at the Westin Michigan Avenue in Chicago just prior to the start of the annual Restaurant Show. The cost to attend MEG, which includes all...

Boston Pizza unveils Pizza Taco, Pizzaburger sliders

Boston Pizza has introduced new menu items, including the Pizza Taco, the Calzono and the Pizzaburger sliders. These offerings join the brand's original Pizzaburger, chicken club with a pizza dough bun, pizza bread and calzones. According to a news release,...

Pizza Hut hosting $10.99 Tax Day deal

To mark Tax Day, Pizza Hut is hosting an online deal April 15 in which guests can order a large pizza and one of three signature sides (breadsticks, Chocolate Dunkers or Cinnamon Sticks) for $10.99. Customers must enter the promo...

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