- WHITE PAPERS
National Coney Island restaurant chain is reaping benefits of a new rewards program.
Follow these six tips that relate to promotions planning and execution to make your restaurant more sustainable in the current industry climate.
Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.
Facebook finally adopted the publishing model of the old school media: If you want to publicize your business, you have to pay. Small business owners and restaurateurs will have to quickly re-evaluate their marketing plans for 2015.
Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.
The brand examines sales and coupons to find out what works, and also leverages word-of-mouth messaging from loyal customers.
Sastry Penumarthy, with Punchh, talked at NRA about how important it is for restaurants to engage customers via mobile.
The chain benefited from promoting innovation, such as its Big Dinner Box and new P'Zolo sandwiches.
Targeting young people online seems logical but older Americans have embraced technology, too, and want the benefits and ease of new devices and services.
While use of technology and social media among Millennials is legendary (they've never known a time that wasn't digital), new Hartman Group research finds that their relationships with brands is less definitive and, thus, fertile ground for creating brand affinity....
Game on! There are two great teams in the 2011 World Series. I am from Texas, "Go Rangers!" Pizza and sports go hand and hand like pepperoni and cheese.
The new TripAdvisor integration is the latest addition to Enplug’s app portfolio geared toward boosting customer interaction via social networks
The live webinar will provide a rare opportunity to learn about customer relationship management from the business enterprise and gain unique insight on options and strategy.
Chicago’s South Side pizzeria, Sanfratello’s Pizza, retains Phoenix Marketing Associates as agency of record in Arizona.
Canada-based Boston Pizza unveiled a new brand positioning featuring the tagline ‘We’ll Make You A Fan’ that began Feb. 21 with a 30-second brand essence spot to introduce the campaign.
Deliver Media, a full-service marketing agency that serves numerous Domino’s locations nationwide, has implemented a new method to introduce five new creative designs each month for direct mail pieces.
Pizza Hut will reward select fans with free pizza for a year for sharing a photo on Twitter or Instagram of themselves dressed up while eating Pizza Hut Pizza in honor of the Academy Awards on Feb. 22.
Pizza Patrón launched its 'add jalapeños' campaign, LLORAR Y LLORAR, named after a song by Mexican singer Vicente Fernandez.
Nashville, Tennessee-based Hunt Brothers Pizza introduced its new "Mow Like a Pro" sweepstakes, which provides winners commercial-grade lawn care prizes from Exmark.
Warmth, sweetness and love could best sum up last week's new menu items.
Most of those wings will be consumed in restaurants. The National Chicken Council estimates that of the wings eaten during the Super Bowl, 75 percent will come from food service outlets and 25 percent from retail grocery stores.
Papa John's customers who order any large pizza at regular menu price will receive another large one-topping pizza free now through January 28.
This is Hunt Brothers Pizza's eighth consecutive year as a NASCAR sponsor and fifth partnered with Harvick.
To mark National Cheese Pizza Day last week, operators from a variety of chains and all members of the American Pizza Community donated free pizzas to children’s hospitals across the US.
Pizza Hut and ICFLIX have joined up to bring dinner and a movie to countries across the Middle East starting August 15th.
Chicago's Giordano's Famous Stuffed Pizza announced its expansion to the North Shore of the city in partnership with basketball legend Scottie Pippen.
Marketing strategies and applications on Pizza Marketplace.