Apple Pay's impact on restaurant loyalty marketing

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Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

FEATURES


Why you’ll abandon your new mobile app in 12 to 24 months

Apple Pay just demolished the payment value of a branded app, making it possible for consumers to pay without downloading your app by offering the ability to store a credit card and use it with any NFC-enabled device.

Why Apple Pay is important for restaurant operators big and small

Apple tries to make everything easy for consumers and that usually equals widespread consumer adoption down the road.

Why restaurants should embrace mobile payment with iPhone 6 and PassBook

By combining NFC with finger touch recognition technology, Apple is able to offer NFC payment securely inside PassBook, making PassBook more relevant than ever.

McDonald's, Subway named as initial Apple Pay partners

The new mobile wallet eliminates the need for a magstripe, instead generating a single-use, unique number for each transaction.

iPhone mobile payment option opens up opportunity for marketers

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

The consumer experience evolution

Order-ahead solutions, like mobile/online ordering, are boosting restaurants' average checks by 15-plus percent.

Summit to take a deep dive into the future of ATM and mobile technologies

The second annual ATM & Mobile Innovation Summit in September will feature experts with exceptional depth of knowledge in areas of innovation, security, compliance and regulation.

Beacon technology enabling restaurant commerce and communication

With geo-triggered ordering, customers make their order in advance and the order gets pushed to the kitchen only when the customer walks in.

LevelUp's new StartUp program aimed at limited-service restaurants

Consumers don't become comfortable making mobile payments until their third transaction.

Pizza Hut named an initial partner for Visa's new, simplified ecommerce service

Mobile is now the dominant channel of Pizza Hut's digital business, growing more than 4,000 percent in the last three years.

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NEWS


Starbucks, Dunkin' rank high for digital gifting experience

RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the Omni-Channel Age." According to a news release, the study evaluates the gifting experiences of the nation's...

Former FBI executive assistant director to keynote ATM & Mobile Innovation Summit

A former FBI executive assistant director is on tap to demonstrate vulnerabilities in banking and payments at the upcoming event in Washington, D.C.

MyCheck's full integration with POSitouch aimed at restaurants

MyCheck has announced a complete integration into POSitouch point-of-sale software for quick-service and full-service restaurants. According to a news release, the MyCheck install onto POSitouch systems is done remotely and involves the implementation of a button straight onto the payment...

LevelUp intros physical and digital gift cards

Mobile payments company LevelUp today announced the launch of a gift card feature, according to a press release. Businesses can enroll in the program starting today.

Cardfree, Xpient form omnichannel partnership for restaurant customers

Cardfree, a mobile commerce provider, has announced its partnership with Xpient Solutions, a POS and technology provider used by 17 top QSR brands. According to a news release, the companies will offer omnichannel, end-to-end services for restaurants, including CRM, loyalty,...

SK Planet Slydes into the US with new mobile shopping app

SK Planet Inc., the U.S.-based mobile-commerce subsidiary affiliated with wireless giant SK Telecom, this week announced its beta launch of its touchless, beacon-enabled shopping experience through its Slyde mobile app, according to a press release. Slyde, which consumers can download...

Tanjerine launches ordering, entertainment and payment tablet platform

TouchTunes subsidiary Tanjarine announced today the launch of its integrated tabletop ordering, entertainment and pay-at-the-table solution. "Restaurants are seeing significant benefits from tablet solutions, and large chains have begun deploying them across the country. Until now, there hasn't been a...

Agilysys expands restaurant solution to include loyalty, payment gateway

Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online dining reservations, table management, loyalty and a Point-to-Point Encryption payment gateway. According to a news release,...

TouchBistro adds Pay at Table service in PayPal app

TouchBistro today announced that it has integrated the Pay at Table service in the PayPal app with its TouchBistro mobile point-of-sale solution for tableside ordering. Customers at any participating TouchBistro location in North America can now use the PayPal app...

Revention POS adds integration with LevelUp

Revention POS announced it has integrated with LevelUp, a mobile loyalty and payments platform. The free LevelUp app uses QR code technology to execute mobile transactions via customers’ smartphones, and is available for both iPhone and Android devices. According to...

LevelUp, Zuppler partner to bridge gap in online ordering and mobile payments

In an effort to bridge the gap between online ordering and mobile payments, Conshohocken, Pa.-based Zuppler and Boston’s LevelUp have teamed up to provide next-generation mobile apps for restaurants. According to a news release, online ordering provider Zuppler and mobile...

Paytronix upgrades mobile features for restaurant platform

Paytronix Systems Inc. has added enhancements to the mobile and messaging aspects of its loyalty platform, geared toward the restaurant and retail industries. The system is now compatible with the latest iOS7 and Android 1 platforms.

MyCheck collaborates with PayPal to expand pay-at-the-table service

MyCheck, a checkout app for restaurants, has collaborated with PayPal to enable consumers to pay at table through the PayPal app. According to a release, the app enables users to select a restaurant from a list, check-in to the venue,...

Square introduces new features for Market and Register

Square has introduced new features for its Square Market and Square Register tools. Starting this week, sellers can easily post their items on MKT.COM for their customers to pre-order online or on their mobile device and pick up in the store.

Domino's jumps into mobile payments space with Google Wallet

Domino's Pizza announced today it is integrating Google Wallet with its Android ordering app. Domino's customers who have an Android device can now pay for their online orders using Google's digital wallet, according to a news release. Google Wallet is...

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