- WHITE PAPERS
Sending a private message is like sending a personal email and is best used to thank patrons for writing a positive review.
Gamification elements, like points and feedback, make us want to continue participating and engaging with the brand.
Merchants should look for opportunities to leverage technology that helps them deliver better experiences for customers without negative effects on their bottom line.
A recent study indicating that a 90-percent order accuracy rate is considered to be best in class when it comes to drive-thru operations surprised me, particularly from my vantage point in the software as a service (SaaS) industry, in which...
New York regulators have had enough of fake online customer reviews. Last week, Eric Schneiderman, the state’s attorney general, slapped 19 companies with $350,000 in penalties for mandating that employees and hired reviewers—many of whom had never even used their...
Tableside tablet developers recently reported a month-to-month growth rate of 35 percent in adoption by restaurants.
Data from digital platforms allows brands to create more targeted promotions based on customers' behavior and history.
The minimum wage strikes permeating throughout the restaurant industry continue to grow, with employees in nearly 60 cities protesting right before Labor Day weekend. The heated debate has even carried over onto brands' social media pages, with supporters and dissenters...
With 96 percent of the world's population now using mobile devices, it's imperative for companies to figure out how to best connect with and serve customers on a mobile device, in a way that is simple and rewarding. Executive conversations...
Negative comments indicate brand passion that can be turned into engagement.
Restaurant operators will learn how and why to embrace mobile payments.
A solid mobile presence — one that adds to the guest experience — is how brands will maintain relevancy.
It will make a huge impact if you convert your menu out of the pdf format on your mobile site.
In a classic 1995 episode of "Seinfeld," Jerry's kooky neighbor Kramer gets a new phone number, the digits of which are very similar to a movie information hotline. After a string of dialers intending to call the movie information hotline call Kramer by mistake, he takes to pretending to be the automated system that provides movie information.
By Jitendra Gupta CEO, Punchh Forgive me for sounding like a father advising a child on marriage, but this bit of advice is a good one for choosing a mobile partner: Ask questions first. Lots of them. 1.
While restaurant operators continue to maintain food safety practices, health inspection records are finding their way onto very public domains.
Customizable food, mobile and social marketing techniques are attracting the 18- to- 30-year-old crowd to the brand.
Attendees of Fast Casual Executive Summit will learn strategies and best practices for using the mobile channel to build profitable relationships with Millennials.
Brands will move from out-discounting each other to focusing on value and experience.
Always respond to social media comments; engaging with your customers online encourages more comments and likes.