Using big data to get a big mobile strategy in place

Operators can now collect valuable information about their customers, find micro segments, create predictive analytics, and pass that value on.

Wait time zero: The need for speed

Restaurant efficiency experts cite the 7-second rule; a 7-second reduction in customer wait times increases a chain’s market share by as much as 1 percent.

Restaurants jump on selfie bandwagon to engage Millennial consumers

A selfie that includes your restaurant, food or drink is a perfect form of implied testimonial.

#CONNECTsummit14: Consumers waiting for marketers to catch up

Thinking about plunging in to mobile marketing? Now is a great time, according to Jack Philbin, co-founder, president and CEO of Vibes and chairman of the Mobile Marketing Association.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

The consumer experience evolution

Order-ahead solutions, like mobile/online ordering, are boosting restaurants' average checks by 15-plus percent.

Summit to take a deep dive into the future of ATM and mobile technologies

The second annual ATM & Mobile Innovation Summit in September will feature experts with exceptional depth of knowledge in areas of innovation, security, compliance and regulation.

Beacon technology enabling restaurant commerce and communication

With geo-triggered ordering, customers make their order in advance and the order gets pushed to the kitchen only when the customer walks in.

4 ways restaurants can optimize the customer experience through mobile

Mobile searches related to restaurants have a conversion rate of 90 percent with 64 percent converting within the hour.

Nearly 60% of Papa John's US delivery sales now come through digital channels

The company is in the midst of a new POS rollout that is expected to drive labor efficiencies, speed of service and order accuracy.

The importance of online ordering when it comes to catering

Research has shown that people who place mobile and online orders have an average ticket 30 percent higher than in-store customers.

5 insights from mobile restaurant customers: The new shopper mindset

The increasing use of smartphones is changing the consumer landscape significantly, particularly for restaurant purchasing.

Teaching in-store and digital ordering to play nice

One of the leading brands is on its way to a digital ordering majority. Is your brand ready to handle the demand from outside your walls?

Domino's digital volume keeping prices down

The volume growth from digital has offset increases in the price of cheese and pork.

Turning social media likes into restaurant traffic

Offer customers something, like a discount or a recipe, in return for their like.

Fresh Brothers solves heavy traffic delivery problem with virtual store

With the concept, the company has increased two stores' business by about 15 percent without adding much labor.

LevelUp's new StartUp program aimed at limited-service restaurants

Consumers don't become comfortable making mobile payments until their third transaction.

Pizza Hut hopes to surpass competition in digital space in 2015

Yum! execs called the U.S. performance 'disappointing' and said the brand is in turnaround mode.

Pizza Hut named an initial partner for Visa's new, simplified ecommerce service

Mobile is now the dominant channel of Pizza Hut's digital business, growing more than 4,000 percent in the last three years.

How one restaurant concept leverages Yelp reviews for sales growth

Every star on a Yelp review leads to a 5 to 9-percent increase in revenue and First Watch uses the site as part of its business model.

Showing (21 - 40) of 407


 

TRENDING

 

WHITE PAPERS