How to win more customers with gamification

If used right, gamification can foster greater efficiency and an overall improved customer experience.

Minsky's experiencing 'exponential' sales growth since online ordering launch

The 15-unit brand wanted many of the same features the big chains offer, as consumers have come to expect them.

Stop that tweet! Millennials just like everyone else

The younger demographic trusts word of mouth, but considers 'digital word of mouth' the same as a call from mom.

Nikki Baird to give keynote on privacy at CONNECT summit

Top retail analyst Nikki Baird will explore rapidly advancing technology and consumer tolerance for being tracked.

April Fool's: Restaurant brands get in on the fun

Restaurant brands 'launch' clear coffee, a kale shake and an edible pizza box.

Podcast: Facebook's organic reach limits

In episode #003 of This Week in Restaurant Technologies, Brandon Hull and I discuss Facebook's organic reach limits. When was the last time you checked your Facebook analytics? My guess is that most of you have experienced some kind of...

6 technologies about to change limited-service restaurants

Chances are good that you haven't yet heard the newest buzzwords in technology, such as geo-fencing, NFC, Bluetooth Smart or location-aware check-ins. You probably use applications powered by these technologies regularly, however.

Your Pie leverages popular promotion to improve operations

The 18-unit concept stocks and staffs in preparation of the one-day event, which nets a 300-percent sales jump.

'Mobile Evangelist of the Year' Jack Philbin will headline 2014 CONNECT Mobile Innovation Summit

The self-professed "mobile geek" co-founded Vibes before text messaging was even possible in the U.S.

Using mobile to retain staff, improve customer service

Mobile devices that employees already use can give companies a better way to connect with their frontline employees.

Earn and Burn vs Surprise and Delight

Marketers view all loyalty programs using two main paradigms: Earn and Burn and Surprise and Delight. Often, marketers struggle with choosing the right loyalty program.

Leveraging your website to grow your restaurant brand

Make your site as visible as possible through free mapping services, such as Google Places.

Navigating the world of negative online reviews

Denying that it happened is wrong; take responsibility.

Pizza Hut testing interactive tabletops

The new technology allows customers to order, pay and play games via a touchscreen tabletop.

Papa John's hopes to 'breakaway' from value-focused competition

A new touchscreen POS system will be rolled out in a majority of restaurants by the end of this year.

Domino's sales now equal from phone and digital orders

CEO: It took 38 years to hit $3B in global retail sales, but just over 5 years to hit this number in digital sales.

Eating dinner with Scarlett Johansson

Is your restaurant ready to take advantage of guests’ new relationship with their smartphones?

Unlocking the keys to a successful mobile campaign

New report sheds light on the increasing influence of mobile ads on limited-service restaurant consumers.

Keys to effective marketing on a tight budget

Scott Anthony incentivizes his employees to spread the word about his pizzeria.

A road map to opening a new restaurant

Bruno DiFabio says negotiating the lease while keeping a low profile is an important step when opening a concept.

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