- WHITE PAPERS
Executive wants Domino's be the No. 1 QSR in 5 years time — not just in pizza.
Seventy-two percent of consumers feel that online promotions or emails they receive don't speak to their interests.
Flash's incompatibility with Apple products has contributed to its dwindling presence.
Easy Order will be available to consumers in mid-2014 and will be available on more than 1 million Ford vehicles.
The brand's GPS-enabled feature will provide customers with local deals that may not be available nationwide.
Expect a moderate sales growth rate this year.
Once someone is mGifted a stored gift card, it is the ideal time to convert them into a consistent mobile user.
Mobile ordering, carry out/delivery, transparency and customer service are on the agenda.
Menus, hours, etc., are much easier to access via mobile devices when you have a mobile-friendly website.
The fast casual segment experienced a 9 percent growth in visits in 2013, led in part by top-your-own pizza concepts.
In episode #017 of the Social Restaurant Podcast, I talk with Jonah Berger, professor at the Wharton School of Business and author of the New York Times best-selling book, Contagious – Why Things Catch On. Jonah has spent the last...
What top mobile app features drive profitable customer behavior? No matter what you answer, all features should make connecting with the consumer easier and drive loyal use of your app. Mobile apps for businesses can save time, cut costs, increase sales and create higher engagement with customers.
Line busting is a trend that allows guests to order meals and pay ahead of time via a mobile app, without the need to stand in the usual order line in a store (thus skipping lines). Its No.
Restaurants can build habit and frequency through digitally driven, one-to-one marketing campaigns.
I have devoted the last eight and a half years to the idea that smartphones would fundamentally change the way consumers and restaurants do business. It wasn't that a cashier scanning a smartphone could replace a cashier swiping a credit card.
Imagine walking into your favorite restaurant, skipping past the long peak-time rush lines, picking up your food and walking out the door. Now imagine it only taking a few taps on your mobile device to make it possible. What if...
Treating push marketing the way you handle TV and radio advertising will not work.
The company's new loyalty service allows customers to engage with a brand across multiple channels.
Papa John's claims that more than 45 percent of orders now come from ecommerce.
Eight years after launching my company OLO - the first of its kind to combine mobile commerce and food ordering - I found myself sitting on a conference stage in Las Vegas, addressing a crowd that had come to learn...