Report: Mobile-centric, reward strategies can foster customer engagement

To better engage consumers restaurants should deploy mobile-centric dining experiences and offer up rewards, according to a new report on loyalty strategies and trends. The report, from Excentus, states friendly rewards that provide value and engaging mobile device experiences can...

Free webinar: 'Learn How to Turn Social Followers into Brand Advocates'

Today, almost every reputable brand is on social media. But in this competitive market, it's about more than simply having a social presence.

Study: Brand loyalty programs fastest route to a millennial's heart

Loyalty programs are proving valuable with consumers and are paying off in more ways than one. That's the feedback from Bond Brand Loyalty and its sixth annual loyalty report. The report was conducted in collaboration with Visa and is the largest of its kind, according to a news release. The report obtained responses from roughly 12,000 U.S.

Wingstop launches dynamic social ordering platform

Wingstop debuted a multi-channel social ordering platform this week, stating it is the first of its kind and offers order-placing via Twitter and Facebook Messenger. A company news release calls the technology a dual-platform conversational tool that allows customers to order and customize choices with flavor options and sides selections.

mPOS increases faster than expected, opens market to new vendors

Restaurateurs still pondering a move to smartphone- and tablet-based POS systems might be interested in the latest Juniper Research study: It predicts that within five years, retail transactions via mPOS systems will represent 20 percent of all transactions. This is...

Stevi B's partners with Six Flags for 20th birthday party

Stevi B’s is partnering with Six Flags Entertainment Corporation to celebrate the restaurant’s 20th Birthday BBQ Bash on Aug. 5. "Our 20th birthday marks an incredible milestone for Stevi B's, and we’re excited to celebrate with our customers who have...

Jack in the Box exec to share social media strategies during free webinar

Nearly every reputable brand is on social media, and in this competitive market, it's about more than simply having a social presence. If you want to be distinct from your competition, you need to focus on building an online community centered around your brand.

Pizza Hut gives free pizza in exchange for emoji-emblazoned Pepsi bottles

Pizza Hut and Pepsi are partnering to boost sales of both products this summer through a co-promotion that gives customers free pizza in exchange for pizza emoji-emblazoned Pepsi bottles. From June 1 to Aug.

MasterPass-enabled robot to invade Pizza Hut Asia

MasterCard today unveiled the first commerce application for SoftBank Robotics' humanoid robot, Pepper. MasterPass, which is MasterCard's digital wallet service, will power the application, according to a press release. Pizza Hut Restaurants Asia P/L will be the inaugural launch partner...

Grubhub's new platform enhances management options

Online and mobile food ordering and delivery provider, Grubhub, launched a new in-restaurant platform called GrubCentral. It's accessible from any device and allows restaurant supervisors to manage menus, review Grubhub financial statements and process orders. "Efficiencies driven by this new...

Survey: Consumers leveraging smartphones to make dining decisions, find deals

Consumers are continuing to use their digital devices to help make dining decisions, including searching for nearby locations and deals, according to a survey, "The Evolution of Dining in the Digital Age," published this week by RetailMeNot. It found that...

Restaurant tech partnership boosts marketing efforts through online ordering

Real-time restaurant marketing provider, Paytronix Systems, has joined hands with digital ordering provider, Olo, to provide features to help restaurateurs identify and engage with customers as they place online orders. The companies said they can help restaurants collect and use...

Deputy, Square launch digital business management platform

Deputy, a global workforce management solution, has partnered with Square to create a digital business management solution for restaurant owners and retailers. It allows customers to integrate business sales and labor costs from Square with staffing and timesheet management, creating...

Upserve acquires Breadcrumb

Upserve announced today that it's acquiring mobile point-of-sale platform, Breadcrumb, from Groupon to meet growing demand for a combination of the two platforms. Together, the two businesses form the nation's largest cloud-based restaurant management tool serving more than 6,000 restaurants...

Global study: Millennials' mobile use reshaping hospitality industry

A new report from Oracle Hospitality — "Millennials and Hospitality: The Redefinition of Service" — highlights the ways in which hospitality operators need to adapt their services to meet the individual needs of millennials

Pizza Patrón updates website with responsive design

Pizza Patrón has updated its website with responsive design to create a better experience for users on any device.

Domino's launches Zero-Click ordering app

Domino's Pizza has launched zero-click ordering.

Free download: 'How to Drive Traffic and Sales with Proven Mobile Engagement Strategies'

Gone are the days of a one-size-fits-all approach as marketers must become familiar with what strategies and tactics will work and also the surprises that may lurk.

California Pizza Kitchen wins Paytronix Loyaltees Mobile Engagement Award

Paytronix Systems announces third winner of its 2016 Paytronix Loyaltees Awards.

Blaze Fast-Fire'd Pizza launches mobile app

Blaze Fast-Fire'd Pizza has unveiled its new mobile app.

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