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People are choosing smartphones over using their desktop to research menus, get directions and find nearby restaurants. In 2012.
Restaurants typically use two formats for online ordering: Portals — or multirestaurant sites that list restaurants alongside their competition — and full features sites
Special discounts for pick-up orders, free items with group orders, and customers loyalty programs are all efficient techniques.
When the Golden Gate Bridge added technology-enabled toll transactions in March 2013, it was certainly an end to an era of toll takers, tollbooth and drivers' expectations. Yet, the move from full-serve to self-serve ushered in new opportunities.
This past Thursday, I had the pleasure of speaking on the Restaurant Technology panel at the 33rd Annual Piper Jaffray Consumer Conference at the New York Palace Hotel. The two-day event was filled with inspiring presentations and Q&A sessions by...
Phew! I can't believe it's almost a month since this year's NRA Show (yeah, that one!) and the Marketing Executives Group meeting in Chicago. I love both events and have been a regular for the last three years.
Revention has released an online ordering solution called Hunger Rush, which runs on an HTML5 Platform, also has POS capabilities, explains Laura Gaudin, product manager for Revention. She also chats about how the system is PCI compliant and why restaurant operators will benefit from using the solution.
Noah Glass, founder of OLO, an online and mobile ordering platform, discusses why mobile ordering is quickly gaining popularity among restaurant customers.
It's important for your business to show up in online searches.
Comedian Louis C.K. has a well-loved skit (just one of the hundreds of YouTube posts of this video has 681,365 views) subtitled, "Everything is amazing and nobody's happy." In it, he chastises – hilariously – people who take technology for granted.
As the National Restaurant Show lumbered into its third day, GrubHub and Seamless, two leading online ordering providers for independent restaurants, awakened the industry with a major announcement — a merger that would form the nation's largest network for mobile...
Kiosks in college dorms incentivize students by offering $1 off if they order there rather than via computer or phone.
Remember back in the 1990s, when business owners asked, “Do we really need a website?” My, how quickly that question disappeared. Today the vast majority of businesses now have websites, and for a good portion of those, it’s the only...
The mobile customer wants to be an active participant in the experience and is a potential brand ambassador if you get the experience right.
The big pizza players are taking share away from regionals and independents because of their technology advantage.
There is no magical solution to meeting every single demand of mobile-savvy customers.
According to a University of Chicago study, customers accelerate their purchase frequency by 20 percent when they're close to earning a reward, and they buy 20 percent more product in less time when motivated by a reward.
A look at where restaurant consumers are located in the mobile space.
NetWaiter's co-founder discusses how online ordering has changed from a convenient operational tool to a marketing asset.
Benefits include speed, consumer convenience and upselling capabilities.