- WHITE PAPERS
Visa Inc., Pizza Hut and Accenture today announced they are working together to develop a proof-of-concept connected car to test mobile and online purchases on the go.
Pizza Hut Oman has been awarded the "Most Innovative Industry Application of Big Data" at The Customer Festival Awards, held recently in Dubai. According to a news release, the winners were selected by an independent panel of judges from brands...
Ace Metrix has announced its 2014 Brand of the Year Watch List, its finalists of brands with the top-performing creative. Winners will be announced Jan.
Pizza Hut Australia has partnered with Doritos to introduce the Doritos Crunchy Crust Pizza to the brand's Stuffed Crust lineup. According to a news release, Pizza Hut spent months developing the new crust, which is made with mozzarella cheese layered...
Pizza Hut UK has launched a new "Subconscious Menu," which includes 20 ingredients ranging from chicken to peppers. According to The Telegraph, however, the ingredients are not the main draw. The digital menu features eye-tracking technology, developed by Swedish-based Tobii Technology, that helps customers with their orders.
The Federal Trade Commission has issued a warning to consumers about Pizza Hut's 55th anniversary email, telling them to click the button for a free pizza coupon. According to the FTC, however, the coupon link will actually install malware on...
David Gibbs, 51, will be promoted to Global Pizza Hut CEO on Jan. 1, 2015.
Ace Metrix announced the top scoring ads of Q3, based on its Ace Score in a variety of categories. In the QSR category, Pizza Hut earned the highest score for its Ultimate Hershey's Chocolate Chip Cookie ad. In reference to...
Last week, menu analyst Nancy Kruse said one of the hottest marketing buzzwords in the restaurant industry is "skinny." Brands such as Sbarro and Cheesecake Factory have leveraged this trend with their respective Skinny Slice and Skinnylicious offerings. Now it...
Pizza Hut Thursday announced the opening of its first restaurant in Africa with its Johannesburg, South Africa, opening. The company said the brand's entry into this market is part of its focus on emerging markets. "Africa is an emerging continent...
Corporate dining preferences lean strongly toward fast casual concepts, according to Dinova.
For the eighth consecutive year, Pizza Hut is asking its customers to donate online and in-store to raise funds for the World Hunger Relief campaign to benefit the World Food Programme. From now through Oct.
Pizza Hut’s partnership with the new Visa Checkout platform – first announced in July – will officially kickoff with a new national TV ad campaign debuting Sunday.
After teasing its fans on social media last week, Pizza Hut announced the official launch of its new Bacon and Cheese Stuffed Crust Pizza on Aug. 30, to mark International Bacon Day.
Pizza Hut Thailand has launched a new online ordering platform, developed by Tillster Inc. The rollout follows the June 2014 launch of Tillster’s online ordering website for Pizza Hut Canada.
Pizza Hut announced its weekly fantasy football contest is open until Nov. 12.
Pizza Hut's latest marketing campaign for its Japan stores manages to combine both pizza and cats into one ad.
Victims of the March 22 Oso mudslide will receive $200,000 in donations from a Northwest group of 108 Pizza Hut franchisees.
Pizza Hut and ICFLIX have joined up to bring dinner and a movie to countries across the Middle East starting August 15th.
Little Caesars' February introduction of the $5 Hot-N-Ready Lunch Combo, as well as its complementing marketing campaign in late spring and early summer, has helped the brand gain more customers and achieve a higher value perception, according to new research...