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QSR giants are not exempt from the rule that businesses should base product offerings on customer preferences. They arguably have the most access to data, yet many fail to translate that information into action.
Consumers of all kinds have a nearly endless array of options from which to choose, whether they're purchasing furniture, cars, housewares, or any good or service. The same holds true for where they spend their money when dining out.
The chain increased app downloads by 42 percent, increased mobile ordering traffic by 63 percent, and increased limited-time-only sales online and in-store for all locations by 19 percent compared to 2014.
Pizza Hut wasn't the only concept to undergo a massive makeover this year; Sbarro, CiCi's, California Pizza Kitchen and Chuck E. Cheese's also all took a page from the 'Domino's playbook.'
The FDA established Standards of Identity for many products so that consumers were protected from mislabeled food product. But consumers today are more educated about ingredients.
Watch for menu trends at airport bars and lounges, Hollywood and convenience stores.
Lean on your supply chain partners to innovate for you; they have resources and answers.
The word 'fresh' is the most powerful driver of menus because it has a connotation that it is real food being served.
It is not often in the QSR industry, that one decision can positively impact so many touch points in restaurant operations.
Mazzio’s added a jalapeno stuffed crust pizza to its new menu platform.
Sriracha, according to CCD Innovation, is in 2014 what chipotle was in 2009.
Brands’ innovation processes should be influenced directly by consumer feedback.
Invasivor consumption is motivated by the desire to preserve native plant or animal species, and is tied to sustainability.
The budget conscience consumer will demand luxury and "value" will be defined as the best quality for the money.
Trends indicate that consumers and food continue to move toward experimentation.
The most innovation in the food industry over the past five years has been in packaging, beverages and dairy products.
Consumers are cautiously moving toward recovery and are still demanding authenticity.
Organization creates new vegetarian and vegan diet pyramid to offer guidelines.
Many of the company's units are 17 years old and are inconsistent with the branding efforts in the past five years.
Mobile ordering, carry out/delivery, transparency and customer service are on the agenda.