- WHITE PAPERS
Using words like artisanal, heirloom or sustainable will give you a marketing edge.
Based on financial performance and brand strength, Pizza Hut was listed as No. 81 on Interbrand’s top 100 global brands of 2011. Interbrand, a global brand consulting firm, recognized Pizza Hut’s menu expansion, with the addition of pasta and wings, as a positive step away from the brand’s single-product reputation.
Listen to your customers before -- and after -- tweaking your menu options, and teach your staff how to sell something new.
Joseph Grove of FastCasual.com speaks with Tamara Barnett, ethnographic research manager for The Hartman Group, about the true meaning of sustainability. Barnett spoke about sustainability during the 2011 Fast Casual Executive Summit.
Truitt Brothers Inc. examines how operators can fulfill consumer demand for sustainability while focusing on the bottom line.
Customers not only prefer restaurants that embrace eco-friendly elements, they're also starting to expect such efforts.
The topic of sustainability has been an elusive one for restaurant operators, who have been inundated in recent years with foodservice buzzwords such as organic, fresh and all-natural. Navigating the world of sustainability and how it applies to the menu...
After a decade of intense meat worship, chefs are procuring, preparing and serving vegetables with the same love and attention they previously reserved for Ossabaw pork or grass-fed marrow bones. If you're not vegetarian or carnivore, what are you? The...
New regulations on imports, locally-grown produce go into effect beginning in 2012.
While the restaurant industry is among the slowest to go green, Hot Italian proves LEED certification is red hot.
By Mindy Armstrong Farmers markets around the country are back in full swing for the summer growing season. These direct-to-consumer venues represent perhaps the purest expression of a growing consumer demand — and a growing consumer desire.
Green, gluten-free among focuses of annual show.
Trends will surround healthy, sustainable, local, social and technological components.
The first time I heard Richard Young – the director of education for Pacific Gas and Electric’s Food Service Technology Center – say, "You want to save on refrigeration? Just remember 4 on the door," it instantly sunk in. This...
Restaurant sustainability requires reevaluating your operations to find ways to conserve resources and be more efficient. Convey this to customers.
On one day in 2008, more than a half-million volunteers in 100 countries collected 11.4 million items of trash along the world’s waterways. What were the top two items collected? They were cigarettes/filters at 28% and plastic bags at 12%...
As I travel the country, I see more and more operators, universities, airports and hotels collecting recyclables and compostables. If you’re planning new stores – or renovating existing ones – think about how collection of recyclable or compostable items could...
Ever stare at a menu for an eternity and still find yourself unable to make a decision? Maybe you weren’t sure of your own priorities that day or maybe you simply didn’t have enough information. Making the right choice on...
I’m often asked by foodservice operators and consumers: What sustainable single-use foodservice products should I use to serve food and beverages? Which products are the greenest? The short answer is that there isn’t an easy, one-size-fits-all solution, and green is just a color. “Sustainable” and “green” mean different things to different people.
But the consumer research group says restaurants can capitalize by playing into consumers' five main purchasing criteria.