Loyalty at the center of Sionic Mobile's proposition

In many ways, Sionic Mobile is the anti-Pay when it comes to today's mobile payments marketplace. Mobile Payments Today recently conducted a Q&A with Ronald Herman, the company's founder and CEO, to get his thoughts on the current state of the industry.

Going beyond the discount with new approaches to spur brand loyalty

Fast casual operators want to reward guests with more than food. There are new loyalty program trends to attract new customers, boost revenues and provide memorable experiences for guests.

Email marketing is far from a dead marketing tool

Email is ubiquitous personally and professionally, which means email marketing is far from dead.

3 ways mobile technology can streamline restaurant operations

As new tasks approach, mobility ensures everyone that needs to be updated of new jobs receives notification, as well as the clear list of priorities and goals for the day.

FCES15: The evolution of restaurant technology

There has been a massive evolution in the use of technology within the past decade, the past five years — and even within just the last year. There are no signs of that evolution of technology use slowing, including in the fast casual restaurant industry.

ICX Symposium: Intel talks the responsive revolution in retail

The ICX Symposium in Atlanta later this month will feature a session featuring an Intel executive addressing the transformation of retail through responsive stores. ICX Association Executive Director Scott Slucher interviewed him about the interplay of tech and CX.

EMV is here: Now what?

The liability shift hit Oct, 1, but there's still a lot of work to be done to get consumers and merchants ready for the new payments environment.

Pizza driving restaurant industry into digital revolution

Pizza leads all other restaurant industry segments in digital ordering adoption, but the digital ordering and delivery landscape is in the early stages of a major evolution.

Pizza-by-the-slice: A reaction to the hyper-competitive pizza market

With ludicrous competition in the pizza industry — 73,000-plus unique U.S. pizza stores fight for more than $38 billion in annual sales — operators need to execute on any competitive advantage they can find, and quickly.

How to create gift cards, promos, badges inside your restaurant

Instead of paying a third-party company to create your restaurant’s gift cards, why not save money and have complete control by investing in an in-house card printer.

How location-based marketing helped Cousins Subs increase sales

The chain increased app downloads by 42 percent, increased mobile ordering traffic by 63 percent, and increased limited-time-only sales online and in-store for all locations by 19 percent compared to 2014.

How restauranteurs can take the fear out of EMV transition

With the right expectations, education and planning, restaurateurs may turn EMV's perceived challenge into an opportunity to build customer loyalty.

How restaurant chains can increase profits by improving energy and operational efficiency

By implementing device-level monitoring of energy consumption, chains gain unmatched visibility into the devices running their restaurants and can easily identify systems that are inefficient or improperly used.

How one restaurant became ‘EMV ready’

With the help of ShopKeep, an independent quick serve sandwich shop in Seaside, Oregon, is ready for the EMV changeover.

CONNECT: Why restaurants aren't deploying beacons

A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit discussed beacon technology's role with restaurateurs and retailers today.

3 ways to use behavioral data to upgrade customer experience

Beacon and behavioral data can revolutionize how chains do business from the big picture to the day-to-day.

Mobile POS takes restaurant concepts offsite

Tech savvy CEOs and executives consider mobile POS systems as mini Enterprise Resource Planning systems similar to systems that drive food and beverage manufacturing companies.

ICXSummit15: From scavenger hunt to Skydeck, the highlight reel

From an Under Armour installation that tests athletic ability to a Warby Parker photo booth experience, interactive customer experience was the order of the day at the inaugural Interactive Customer Experience Summit, held June 28-30 at the Sofitel Chicago Water Tower.

Tech in a box: How Dickey's uses big data to target marketing strategies

During "Tablets: When, Where, Why and How" at the ICX Summit in Chicago, Dickey's discussed its custom-developed business intelligence service called Smoke Stack that analyzes data to help the restaurant connect with customers and increase sales.

5 reasons to personalize your restaurant website now

More and more big name restaurants and chains are creating one-to-one, unique website experiences for visitors to drive higher user engagement and customer conversions based on the time of day, visitor location, number of previous visits and more.

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