- PROJECT HELP
- WHITE PAPERS
Offer suggestions to get customers to try something new, so they don't bring their business elsewhere.
This demographic likes to create their own dining experience and share it alongside friends or family.
Owner/operator/consultant Michael Shepherd believes mid-sized and smaller systems will need a long time to recover from big chains' deep discounting.
Internal dissent is to be expected because food innovation is change, and many people resist change.
Effects of the 2012 summer drought and a possible sequester are expected to contribute to trend.
Although it's currently on the upswing, it is likely to take the restaurant industry until 2020 to reach pre-Recession growth levels.
The return of jobs to America means restaurant sales should go up; take advantage of the pendulum's swing.
Visitors want more from your mobile website. More than 50 percent of those surveyed said they feel annoyed when they visit a website that is not mobile optimized.
A look at where restaurant consumers are located in the mobile space.
Time and time again, a great innovative idea is shelved, only to be resurrected years later as a successful new product.
Gluten-free remains a hot trend, while others are just now emerging, such as coconut flavor and salty/sweet combos.
Facebook CEO Mark Zuckerberg recently announced the company was refining its search feature dubbed Graph, a tool it heralded as particularly good for finding restaurants. Unlike a traditional Google search, which hunts for Web page links relative to search terms...
The company finishes in the top 5 after taking its marketing message national.
Micromarkets can provide benefits such as accessibility, flexibility and profitability for brands willing to adopt them.
Research shows Boomers increasing their share of restaurant traffic in recent years, with Millennials decreasing theirs.
Vegetables are expected to take on a starring role for a change.
Fast casuals should do what they do best to conquer the dessert market — customize.
Other popular pizza stories focused on marketing, controversy and culinary trends.
Cult-like food products drive brand value as the enormous consumer base recognizes and assigns value to the new product developed by a particular company.
Cause marketing is also a major focus for brand differentiation, as customers seek out establishments that help the community.
© 2014 Networld Media Group All rights reserved.