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Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.
Ever wonder what it's like to attend a Fast Casual Executive Summit? Here's a taste from our latest event in Denver.
#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
Thinking about plunging in to mobile marketing? Now is a great time, according to Jack Philbin, co-founder, president and CEO of Vibes and chairman of the Mobile Marketing Association.
Operators can now pull real-time data and sales forecasts to better control labor scheduling.
Kids also want more healthful options from restaurants.
Digital signage video walls and touchscreen self-order drive-thru kiosks were among the technology highlights at this year's National Restaurant Association show.
Henny Penny showcases its chef's touch operating system, which features a barcode scanner that can pull up recipes.
Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.
Chuck E. Cheese's teamed up with Reel FX for its Oculus Rift virtual reality content.
This week, Domino's Pizza and The Ford Motor Company will unveil their new Easy Order platform,which will allow customers to place a pizza order from their car using the Ford SYNC AppLink and Domino's Pizza Profile platform. The feature will be available to consumers in mid-2014 and in more than 1 million Ford vehicles.
Matt Pyles, with Barbacoa Mexican Grill, sat in on a panel about mobile payments at the recent Fast Casual Executive Summit. He said it's important for restaurant operators to pay attention to this quickly growing trend, especially since it's moving...
Jeff Fromm spoke about marketing to Millennials at the recent Fast Casual Executive Summit in New Orleans. He cautioned brands to not take a blanket approach in defining the vast demographic; a 17 year old will have significantly different interests...
Jarrod Cooper, senior project manager at CMA, spoke on a panel about trends in restaurant architecture at the recent Fast Casual Executive Summit in New Orleans. He said it's important for brands to know what unique/interesting elements they want to...
Kelly Roddy, CEO of Schlotsky's, was part of the CEO panel during the recent Fast Casual Executive Summit in New Orleans. He said that operators are currently experiencing tough challenges with the economy, the legislative environment and more competitive. To...
Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh Butler about the importance of knowing ones brand and operating within that definition. The conversation took place at the 2013 Fast Casual Executive Summit.
Ellen Hartman, president and CEO of Hartman Public Relations, talked to senior editor Cherryh Butler at the 2013 Fast Casual Executive Summit. Hartman contributed a commentary for the 2014 Fast Casual State of the Industry Report.
Dave Brewer, COO of Cooking Solutions for The Middleby Corporation, says that the right oven can help not only make great food, but also keep great employees, whose morale is supported by having excellent, appropriate equipment to do their jobs. He made his remarks at the 2013 Fast Casual Executive Summit.
Shannon McClellan, key account manager for Kraft, attended the Fast Casual Executive Summit and talked with site editor Cherryh Butler about simple ways to upgrade menu items, such as with Kraft's Grey Poupon.
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