The importance of brand rails at the Fast Casual Executive Summit

Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh Butler about the importance of knowing ones brand and operating within that definition. The conversation took place at the 2013 Fast Casual Executive Summit.

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FCES 2013: Advancing Ideas for the Fast Casual Industry

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Sponsored by: Fast Casual Executive Summit

Millennial marketing guru gives sneak peek of Fast Casual Executive Summit keynote

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Sponsored by: Fast Casual Executive Summit

Millennials: Now Seating 80,000,000

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Sponsored by: Fast Casual Executive Summit

Millennials: Now Seating 80,000,000

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Sponsored by: Fast Casual Executive Summit

FCES 2013: Advancing Ideas for the Fast Casual Industry

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Sponsored by: Fast Casual Executive Summit

Millennial marketing guru gives sneak peek of Fast Casual Executive Summit keynote

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Sponsored by: Fast Casual Executive Summit

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