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The smartphone has revolutionized the way we communicate, search, shop, share, purchase and stay connected. What were only concepts 10 years ago are reality today. What will the next 10 years hold?
According to a study by Google, 94% of smartphone users look for local information on their phone. 84% take action as a result, such as making a purchase or contacting the business. Yet 49% of retailers say they can’t keep up with the new ways consumers are using technologies. And 48% of restaurants’ websites are not mobile friendly.
In this fast-paced environment, how do you keep up with consumer behavior and anticipate their needs? Where can you go to learn about the latest trends and technologies and hear real-life examples from leading retail and restaurant companies about how they are harnessing mobile to connect, engage and create loyal customers?
The CONNECT 2014 Mobile Innovation Summit will inform and inspire your team and give you actionable strategies to implement immediately. Make plans to join us August 18-20 in Chicago!
Companies: CONNECT Mobile Innovation Summit
#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
Thinking about plunging in to mobile marketing? Now is a great time, according to Jack Philbin, co-founder, president and CEO of Vibes and chairman of the Mobile Marketing Association.
Operators can now pull real-time data and sales forecasts to better control labor scheduling.
Kids also want more healthful options from restaurants.
Digital signage video walls and touchscreen self-order drive-thru kiosks were among the technology highlights at this year's National Restaurant Association show.
Henny Penny showcases its chef's touch operating system, which features a barcode scanner that can pull up recipes.
Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.
Chuck E. Cheese's teamed up with Reel FX for its Oculus Rift virtual reality content.
This week, Domino's Pizza and The Ford Motor Company will unveil their new Easy Order platform,which will allow customers to place a pizza order from their car using the Ford SYNC AppLink and Domino's Pizza Profile platform. The feature will be available to consumers in mid-2014 and in more than 1 million Ford vehicles.
Matt Pyles, with Barbacoa Mexican Grill, sat in on a panel about mobile payments at the recent Fast Casual Executive Summit. He said it's important for restaurant operators to pay attention to this quickly growing trend, especially since it's moving...
Jeff Fromm spoke about marketing to Millennials at the recent Fast Casual Executive Summit in New Orleans. He cautioned brands to not take a blanket approach in defining the vast demographic; a 17 year old will have significantly different interests...
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