CONNECT 2014 Mobile Innovation Summit (preview)

Sponsored by:
 
April 25, 2014

The smartphone has revolutionized the way we communicate, search, shop, share, purchase and stay connected. What were only concepts 10 years ago are reality today. What will the next 10 years hold?

According to a study by Google, 94% of smartphone users look for local information on their phone. 84% take action as a result, such as making a purchase or contacting the business. Yet 49% of retailers say they can’t keep up with the new ways consumers are using technologies. And 48% of restaurants’ websites are not mobile friendly.

In this fast-paced environment, how do you keep up with consumer behavior and anticipate their needs? Where can you go to learn about the latest trends and technologies and hear real-life examples from leading retail and restaurant companies about how they are harnessing mobile to connect, engage and create loyal customers?

The CONNECT 2014 Mobile Innovation Summit will inform and inspire your team and give you actionable strategies to implement immediately. Make plans to join us August 18-20 in Chicago!


Topics: CONNECT Mobile Innovation Summit , Customer Service / Experience , Marketing / Branding / Promotion , Online / Mobile / Social , Systems / Technology

Companies: CONNECT Mobile Innovation Summit


Tech companies help operators go from 'reactive to proactive'

Operators can now pull real-time data and sales forecasts to better control labor scheduling.

'Stealth health' menu approaches are on trend

Kids also want more healthful options from restaurants.

Video walls, drive-thru kiosks hot menu items at NRA14

Digital signage video walls and touchscreen self-order drive-thru kiosks were among the technology highlights at this year's National Restaurant Association show.

Looking back at some equipment highlights from the NRA Show '14

Henny Penny showcases its chef's touch operating system, which features a barcode scanner that can pull up recipes.

Restaurant insiders highlight the latest mobile ordering, loyalty trends

Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.

Chuck E. Cheese's new virtual reality Ticketblaster feature

Chuck E. Cheese's teamed up with Reel FX for its Oculus Rift virtual reality content.

Domino's, Ford launch in-car ordering platform

This week, Domino's Pizza and The Ford Motor Company will unveil their new Easy Order platform,which will allow customers to place a pizza order from their car using the Ford SYNC AppLink and Domino's Pizza Profile platform. The feature will be available to consumers in mid-2014 and in more than 1 million Ford vehicles. 

Mobile payments provide new way to talk to consumers

Matt Pyles, with Barbacoa Mexican Grill, sat in on a panel about mobile payments at the recent Fast Casual Executive Summit. He said it's important for restaurant operators to pay attention to this quickly growing trend, especially since it's moving...

Millennials want brands that enable them to share something useful

Jeff Fromm spoke about marketing to Millennials at the recent Fast Casual Executive Summit in New Orleans. He cautioned brands to not take a blanket approach in defining the vast demographic; a 17 year old will have significantly different interests...

Implement something unique into your restaurants

Jarrod Cooper, senior project manager at CMA, spoke on a panel about trends in restaurant architecture at the recent Fast Casual Executive Summit in New Orleans. He said it's important for brands to know what unique/interesting elements they want to...

Take care of your customers

Kelly Roddy, CEO of Schlotsky's, was part of the CEO panel during the recent Fast Casual Executive Summit in New Orleans. He said that operators are currently experiencing tough challenges with the economy, the legislative environment and more competitive. To...

The importance of brand rails at the Fast Casual Executive Summit

Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh Butler about the importance of knowing ones brand and operating within that definition. The conversation took place at the 2013 Fast Casual Executive Summit.


Related Content


Latest Content


comments powered by Disqus
Request for Information from

CONNECT Mobile Innovation Summit


By clicking the button, you accept our Terms of Service and Privacy Policy.


 

TRENDING

 

WHITE PAPERS