- WHITE PAPERS
At the 2014 National Restaurant Association show, digital signage and kiosks were heating up the show floor. NEC Display Solutions showcased a three-by-three video wall composed of 55-inch screens, and NEXTEP Systems showed off a touchscreen-equipped self-order kiosk for the drive-thru.
NEC Vice President of Product Marketing and Solutions Richard Ventura talked to FastCasual.com's Cherryh Butler about the NFC-enabled (for installing and programming purposes) screens running 4K content from an Android player, all of which combine to help lower total TCO for smaller restaurant chains and brands. "This is a huge win-win for the restaurant industry," Ventura said.
And NEXTEP Vice President of Sales and Marketing Ihor Diachenko showed Batler the kiosk he called "the world's fastest drive-thru," which typically pays for itself in six to eight months, he said.
Companies: NEC Display Solutions
Although the NRA reported that more than 60,000 foodservice providers attended its show last month in Chicago, we knew thousands of others weren't able to make it. In this video, Cherryh Butler, senior editor of FastCasual.com, brings the show to those in the industry who weren't there.
Uncle Maddio's director of operations, Scott Goodrich, and CEO Matt Andrew discuss how hot the fast casual pizza industry is and what's helped the brand succeed in such a competitive market.
The CEOs of Groupon's Breadcrumb and PeachWorks discuss how their technology can help restaurants and retailers stay relevant.
The 2015 Fast Casual Top 100 gala in Chicago honored the list's top 50 brands. Panera came out on top, and there were a few other surprises as well.
Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.
Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.
Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.
Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.
Ever wonder what it's like to attend a Fast Casual Executive Summit? Here's a taste from our latest event in Denver.
#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
Thinking about plunging in to mobile marketing? Now is a great time, according to Jack Philbin, co-founder, president and CEO of Vibes and chairman of the Mobile Marketing Association.