Pizza Summit 2010 Integrated Marketing Final

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Q&A Session: Integrated Marketing: Targeting customers with a 360-degree approach
Four walls marketing isn’t dead. In fact, it’s more dependent on quality data than ever. Here’s how to make it work for your company.

Presenters: Marla Topliff, Rosati's Pizza; Susie Pecuch, PaKooch & Company; Mike Wittenstein, Consultant