To build an online presence and offer customers the option to order their famous gourmet pizza online, Garlic Jim's Famous Gourmet Pizza engaged eThor, a media company devoted to closing the gap between promotion, purchase and loyalty. eThor was able to present a suite of functions to harness social media as well as offer great customer service via online ordering. This case study, sponsored by eThor, outlines other benefits of the partnership, including:
• Flexibility to accommodate many menus
• Posting across many social media venues
• Building a strong customer base

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