Driving Delivery Performance
Nov. 17, 2011
More than 83% of pizzerias deliver. At many of those shops, delivery is the primary source of revenue. Yet few outside the delivery market understand the complexity of this business model—and just how difficult it can be to operate an efficient, profitable delivery concept.
Many factors can burn through profit. Rising gas prices, insurance, driver training, and the challenges of managing staff while they’re behind the wheel are just a few of the issues restaurant managers encounter every day. Delivery operations also have to consider driver safety and liability, as well as new technologies that can impact the delivery business.
Business Strategy and Profitability