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With more than a billion active users on Facebook, half a billion on Google+ and almost a quarter billion on Twitter, social media represents an enormous opportunity for restaurant operators to reach out to loyal customers and to attract new ones.
We analyzed each of the 50 largest U.S. fast casual chains (by 2012 sales) to see which ones have the largest social media followings. This infographic shows the top 10 chains on each of these social networks:
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