Ed Zimmerman Ed Zimmerman is a pizza industry veteran and President of The Food Connector. His almost four decades of foodservice experience includes food manufacturing and distribution leadership, food industry technology, marketing services and restaurant and grocery operations management.
Boldness counts when going after your competition's business.
The years of low stable cheese cost are over; pizza operators need to accept this and price to account for permanently higher costs.
We are conditioned to keep going forward, but a careful retreat or horizontal strategy sometimes is the best way to make faster uphill progress.
The ability to target one specific category, especially when comparable products like sugary coffee drinks have more calories, gives lawmakers too much power.
When government policies lead to reduced employment and motivation, everyone loses.
The return of jobs to America means restaurant sales should go up; take advantage of the pendulum's swing.
Gluten-free remains a hot trend, while others are just now emerging, such as coconut flavor and salty/sweet combos.
Consumers consistently site dirty bathrooms as the primary reason for not returning to restaurants.
H A P P Y N E W Y E A R Holidays can be a mixed blessing. Even during the best of economic times, "The Holidays" pose daunting pressures to see all of our friends and family, attend all...
Is expressing politics worth risking customers?
In my days as a wholesale baker, I had a customer in Washington, D.C., who ran five high-volume delis. To obtain his business, I had to cut my margin to the bone. He was a bully.
The industry must improve the overall offer to prospective employees; pay, benefits, working conditions and schedules in order to attract quality workers.
Meat prices will rise next year; keep your customers aware, manage your menu prices and promote items that use less animal protein.
Will NYC's ban on large sodas lead to more regulations against the restaurant industry?
Targeting young people online seems logical but older Americans have embraced technology, too, and want the benefits and ease of new devices and services.
You got in the hospitality business to make your home your guest's home, treat them well and they will tell their friends.
With gas prices rising, consumers will be extra mindful where they spend their money, so this is a good time to go back to basics and take care of your guests.
Help out with any positive economics news; it will boost consumer confidence and help your business.
Using words like artisanal, heirloom or sustainable will give you a marketing edge.
The market will be significantly different just three years from now; you have to change with it.