Digital menu boards can be marketing dynamite for a well-run QSR, but only if leadership makes wise decisions around these 3 key components of the system chosen for their brands.
CEOs of Wing Zone, Focus Brands, Captain D's, Backyard Burgers, Koti Pizza predict industry changes, trends
This year's Fast Casual Executive Summit wrapped up Tuesday night with insights from some of the industry's most successful CEOs.
Editor's Note: A version of this blog original appeared on Pizza Marketplace's sister site, Digital Signage Today. A few days ago I was reading some articles on digital menu boards. Many of them were about how to lay out the...
Executives from 17 countries gathered in London for the 2017 Restaurant Franchising & Innovation Summit — Europe last week. The event, produced by Networld Media Group, provided the opportunity for more than 100 restaurant leaders to share advice, success stories and discuss how they moved on from failure.
There's a lot of buzz surrounding the rise of self-order kiosks in dining establishments, especially quick-serve restaurants. As digital menu boards approach the point of saturation in many restaurants, kiosks represent the next big opportunity for restaurant-based digital signage.
If you are responsible for improving customer engagement for your organization, here are 10 reasons you should make your way to Texas for the ICX Summit.
You can invest in the best digital technology, but you'll only be getting mediocre results unless you employ techniques like the six hacks explained in this article.
Invest an hour of time in the free webinar, Pilot Testing Restaurant Digital Signage: The Only Way to Fly. It's chock-full of checklists, proven testing rules and a discussion with one brand about the lessons its leadership learned through testing for a signage system that has been game-changing for that chain.
By Stuart Armstrong/ ComQi Group President For many working in food service today, their work is strictly a "job," not a career. That fact is proven in the industry's employee turnover rates alone, with a typical fast-food restaurant fully replacing its entire staff of employees annually.
By Stuart Armstrong/ ComQi Group President When it comes to selecting a digital signage system and software for your food service operation, some features really should not be compromised. The fact is that every restaurant is different and has some...
By Stuart Armstrong/ ComQi Group President The U.S. Food and Drug Administration's Menu Labeling Requirement Act goes into effect May 5, promising to put huge pressures on restaurants with 20 or more locations, who must comply with federal rules to feature both calorie counts and other nutritional information on their menus.
If you ask around you probably won't get a lot of argument to the assertion that digital signage is pretty cool, though some restaurateurs have concerns about scaling their digital signage as they grow.
As digital menus become the new standard at quick-service restaurants — both inside and at the drive-thru — it’s becoming increasingly critical to make these systems not only scalable to the chain, but also reliable and effective.
Switching from static menu boards to new digital menu boards is a big step for restaurant operators. Digital menu boards have more components, are more costly and seem more complicated in the beginning than static, printed menu boards, but they add many huge advantages.
Allowing your guests to view menus, place orders and read nutritional information while at home or on-the-go is paramount. But just because we can, should we always use digital technology?
The success of mobile and online ordering can only be achieved when the digital strategy has an equally well-thought out plan to support pick-up or curbside delivery. Scott Marentay of Hyperactive, describes why outdoor digital signs should be part of the playbook.
There has been a massive evolution in the use of technology within the past decade, the past five years — and even within just the last year. There are no signs of that evolution of technology use slowing, including in the fast casual restaurant industry.
The ICX Symposium in Atlanta later this month will feature a session featuring an Intel executive addressing the transformation of retail through responsive stores. ICX Association Executive Director Scott Slucher interviewed him about the interplay of tech and CX.
Brick-and-mortar retailers and restaurants must find ways to bring “social proof” to their stores and technology may be the way to do it.
Digital menu board blogger looks at hot trends in restaurant digital signage. Digital menu boards and restaurant digital signage are getting smarter and and becoming an invaluable source of actionable business intelligence.