Customers now make decisions about where to eat on a more local level, so restaurateurs must adapt their marketing strategies.
Sponsored by: Fishbowl
Christina Coy, VP of marketing for Pie Five, discusses how the brand uses social media, YouTube and mobile marketing to connect and engage millennials.
Jared Miller, CTO for the Atlanta Falcons, discusses how mobile can be used to create personalized experiences even when the customer isn't using their device.
Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.
Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.
Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.
Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.
#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
Thinking about plunging in to mobile marketing? Now is a great time, according to Jack Philbin, co-founder, president and CEO of Vibes and chairman of the Mobile Marketing Association.
Operators can now pull real-time data and sales forecasts to better control labor scheduling.
Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.
Matt Pyles, with Barbacoa Mexican Grill, sat in on a panel about mobile payments at the recent Fast Casual Executive Summit. He said it's important for restaurant operators to pay attention to this quickly growing trend, especially since it's moving...
Ellen Hartman, president and CEO of Hartman Public Relations, talked to senior editor Cherryh Butler at the 2013 Fast Casual Executive Summit. Hartman contributed a commentary for the 2014 Fast Casual State of the Industry Report.
The hosts of GeekBeat.TV chat with Darnell Holloway of Yelp about how restaurant owners can use the customer reviews to attract and retain customers.
Revention has released an online ordering solution called Hunger Rush, which runs on an HTML5 Platform, also has POS capabilities, explains Laura Gaudin, product manager for Revention. She also chats about how the system is PCI compliant and why restaurant operators will benefit from using the solution.
Noah Glass, founder of OLO, an online and mobile ordering platform, discusses why mobile ordering is quickly gaining popularity among restaurant customers.
This unique gathering, now in it's 8th year will bring together a select group of C-level executives, VPs, and Directors from the fast casual segment for two and a half days of networking and work group sessions designed to foster...
Millennials make up nearly 25% of the U.S. population and represent direct spending power estimated at $200 billion annually.
Paul Price, CEO of Creative Realities, discusses how technology is getting better, cheaper and faster - and how the rate of change is accelerating, and why it is crucial for companies to be aware of the intersection of social and mobile.