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Mountain Mike’s Continues to Carve Out Impressive Legacy in Highly Competitive Pizza Segment
Since 1978, Mountain Mike’s Pizza, a leading California-based family-style pizza chain known for its legendary crispy, curly pepperonis, Mountain-sized pizzas, and dough made fresh daily has been a popular choice for families, serving “Pizza the Way it Oughta Be!®” up and down the West Coast. By making delicious pizzas the way you remember, hand-made and with the freshest and finest ingredients, including 100% whole milk mozzarella cheese, Mountain Mike’s has garnered a cult-like following.
In addition to offering carryout, its own in-house delivery, as well as all of the third-party delivery options, Mountain Mike’s provides a family-friendly dine-in environment making it easy for guests to enjoy the brand’s signature experience wherever they are. With a flexible footprint, most locations occupy between 2500-4000 square feet, and most Mountain Mike’s restaurants feature a kids’ activity area with arcade games, a dedicated party rooms and big screen TVs throughout, making Mountain Mike’s an ideal place for sports teams, family gatherings, group fundraising events and private parties alike.
More than four decades after it launched, Mountain Mike’s Pizza stands uniquely positioned as an established brand on the rise within the highly competitive pizza segment, which generates nearly $65 billion in the U.S., according to IBISWorld, each year and sees 41% of Americans eating pizza on a weekly basis.
Today, Mountain Mike’s Pizza currently operates over 300 units across ten States including California, Arizona, Nevada, Oregon, Utah, Idaho, Colorado, Texas, Washington and Wisconsin, and is actively developing in new states including Oklahoma, Arkansas, Florida, Tennessee and Virginia. Systemwide average unit volume (AUV) reached $1.1 million in 2022, a figure that represents a nearly 40% increase over the past four years. Moreover, the brand’s top 10% reached an AUV of $1.8 million, while the top 25% of locations reached $1.6 million. Mountain Mike’s also saw same store sales (SSS) increase more than 25% over the past three years with total system sales (TSS) jumping by almost 10% compared to 2021.
Among the many prominent awards Mountain Mike’s claimed in the past year, Mountain Mike’s was proudly named one of America’s Favorite Restaurant Chains by Newsweek and was ranked #92 by Entrepreneur in the respected publication’s prestigious 2023 Franchise 500® List. Climbing a noteworthy 15 spots from its 2022 ranking, 2023 marked Mountain Mike’s well-earned debut among the top 100 franchises, a resounding testament to the brand’s impressive growth over the past year. Mountain Mike’s also was recognized as a top-10 brand in Fast Casual’s 2022 Top 100 Movers and Shakers and was named among the top 150 restaurants in the Nation’s Restaurant News (NRN) 2022 Top 500 Report. And most recently, Mountain Mike’s was the recipient of a FRANdata TOPscore award for 2023, recognizing brands that exemplify performance excellence and lender friendliness.
Mountain Mike’s is primed to continue expansion throughout the Western U.S. by extending opportunities to new franchise partners looking to diversify their portfolios with a popular family pizza concept. To learn more about new franchise opportunities in your market of interest, visit https://mountainmikesfranchise.com/