Melissa Abbott
Melissa Abbott
NoneRecent Contributions
Millennials' brand preferences shift due to household structures
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
While use of technology and social media among Millennials is legendary (they've never known a time that wasn't digital), new Hartman Group research finds…
read nowHow Domino's, Shake Shake used 'quality' to galvanize brands
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
We know the place, or know of such a place. The quaint restaurant, locally owned by a couple; she's the chef, he runs the front. Menus are handwritten and…
read nowClicks and cravings: How social media impacts food choices
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
There is no debate that social media and digital technologies have altered U.S. consumers' shopping behaviors and purchase decisions for foods and beverages.
read nowLocal builds scale
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
The cultural appetite for all things local continues unabated. Of interest, the ability to source local products from highly fragmented producers dotting the…
read nowThe trouble with change
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
At Hartman Group, we've always taken a conservative, "wait and see" approach to technology, innovation and change. Cool gadgets, shopping technology and…
read nowUse of sea salt proves natural foods are taking over
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
In its first fry redesign in 41 years, Wendy's recently unveiled Natural-Cut Sea Salt Fries — revamped 100 percent russet potatoes, cut with the skin on and…
read nowAre you serving flexitarians?
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
After a decade of intense meat worship, chefs are procuring, preparing and serving vegetables with the same love and attention they previously reserved for…
read nowOur greater food culture
by Melissa Abbott — Director, Culinary Insights, The Hartman Group, Inc
In the spirit of celebrating contemporary food culture, this subway-style map (below, or click here for a larger view) is intended to serve as a snapshot of…
read nowSee More From Melissa
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